“The New Certainties”: Minimalism, Motivational Speakers & Looking For New Stuff To Believe In etc.

[The “Hughtrain” cartoon, 2004] I’ve been seeing a pattern emerging. Here are some of the main ingredients: 1. That Marfa, Texas, one of the great Minimalist shrines in America is now a popular hipster destination spot. 2. One of my my favorite movies of recent years, Jiro Dreams of Sushi, which I’ve been raving about for […]

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does your schtick have a good creation myth? if not, maybe it needs one?

1. Silicon Valley was born in 1939, when Messieurs Hewlett & Packard started their company in a small garage in Paulo Alto. 2. In his book, “Delivering Happiness”, Zappos CEO Tony Hsieh speaks of  in great length about “The Loft”, a place where all his friends used to hang out and party, and how this sense […]

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“the product doesn’t get to be kick-ass until the user kicks ass first”

[The “Intoxicated” print.] I remember the day, back in the early 1990s, when I first came across the great business writer, Tom Peters. Most TV shows are forgotten within hours of watching, but this one still stays with me, two decades later. Tom was doing a PBS program on the Mittelstand, those amazingly plucky, medium-sized […]

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daily bizcard 033: scott belsky

Today’s “Daily Bizcard”, “Making Ideas Happen”, goes to author and entrepreneur, Scott Belsky. Mark’s personal catchphrase is “Making Ideas Happen”, which is what I used for the base of the cartoon. And as it turns out, it’s also the title of his new book, which came out in April. [Disclosure: The book is also published […]

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my next book: “evil plans”

Pre-order the book here: Amazon. Barnes & Noble. Borders. 800-CEO-READ. (great for bulk buys) [Below is a small taste of the first draft of my upcoming book, “EVIL PLANS”. Published by Penguin/Portfolio, the same people who published my first book, “IGNORE EVERYBODY”. It launchesFebruary 17th, 2011.] INTRODUCTION: EVERYBODY NEEDS AN EVIL PLAN Everybody needs an […]

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hughtrain revisited: finding meaning in marketing

In June, 2004 I drew the cartoon above, which ended up being called “The Hughtrain”, affectionately named after The Cluetrain, of course. I’ve re-published it here on this blog more times than I’d care to admit, but what the heck, there’s something about it, some sort of marketing ideal that continues to inform my thinking. […]

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Hugh MacLeod is a genius.  Genius.

Seth Godin
Best Selling Author

His work acknowledges the absurdity of workaday life, while also encouraging employees to respond with passion, creativity, and non-conformity...   MacLeod’s work is undeniably an improvement over the office schlock of yore. At its best, it’s more honest, and more cognizant of the entrepreneurial psyche, while still retaining some idealism.

The New Republic
Lydia Depillis

Last year my State of the College address was 76 slides loaded with data. This year it was 14 cartoons that were substantially more memorable.

Len Schlesinger
Former President, Babson College

"There are only two daily newsletters that I look forward to opening and reading every time they show up to my inbox: Seth Godin's and gapingvoid."

Tony Hsieh
CEO, Zappos

In moments of indecision I glance at the wall [to Hugh's work] for guidance.

Brian Clark
  • Seth Godin
  • The New Republic
  • Len Schlesinger
  • Tony Hsieh
  • Brian Clark