What is a “Cultural Object”?

[More thoughts on The Racks­pace Book…] 6. ROB LA GESSE Rob La Gesse is the groovy cat who first hired gaping­void at Racks­pace. He’s also the guy who hired my friend, Robert Sco­ble. He’s a lot like me and Sco­ble, i.e. very much his own man, very much an indi­vi­dual. I sup­pose that’s why we get along. […]

Continue Reading »

The Rackspace Book

 [Screenshot of the car­toon show­case page we did for Racks­pace etc.] I’ve star­ted wri­ting a book about gapingvoid’s expe­rience wor­king with Racks­pace. Here are some ini­tial thoughts, some more for­med than others: i. WE’VE LEARNED A TON IN THE PROCESS. I thought I’d share what we’ve lear­ned about Racks­pace along the way, about how this small little […]

Continue Reading »

A brand’s first job is to be interesting. Aligned brands are far more interesting than brands that just want somebody else’s money.

Here are some pic­tu­res Rob La Gesse sent me– peo­ple at Racks­pace who down­loa­ded my car­toons off the web, prin­ted them out and hung them on their walls. “Crap jobs are crea­ted by other peo­ple, dream jobs you make your­self” and “Life is short, Make it ama­zing”. No “Rea­son Why” to buy the Racks­pace pro­duct. No […]

Continue Reading »

Become The Person

Core Values

“Forget Google…”

[Down­load the prin­ta­ble ver­sion here etc.] Another Rackspace-sponsored car­toon… I like this car­toon. It’s something that Sco­ble would would say. Sco­ble works for Racks­pace, too. Do the math. [Com­mis­sion your own cartoon here…]

Continue Reading »

#slavebot

[Down­load the prin­ta­ble ver­sion here…] Hola. Yes, another Rackspace-sponsored car­toon… Like I said on Twit­ter ear­lier today, yes, you can work for a large com­pany and not be a #sla­ve­bot. But you have to decide, before some­body deci­des for you. Racks­pace doesn’t want #sla­ve­bots wor­king for them. Hell, Racks­pace doesn’t even want #sla­ve­bots wor­king for their cus­to­mers, ideally. […]

Continue Reading »

37signals

[Down­load the prin­ta­ble ver­sion here…] Another Rackspace-sponsored car­toon, this time for 37signals, the ama­zing soft­ware com­pany. The idea comes from a core value taken right off the latter’s home­page. They use a lot of blue and green in their graphic design, so I went with something blue-greeny. The little “Love from Racks­pace” sym­bol is right there […]

Continue Reading »

@rackspace love

[Do the math…]

Continue Reading »

r 007

PS Check out the little [“Love heart + Heart”] sym­bol on the bot­tom right. It’s there for a rea­son. #WinkWink

Continue Reading »

Are you ready to work with us?

Get More Info

Testimonials

His work acknowledges the absurdity of workaday life, while also encouraging employees to respond with passion, creativity, and non-conformity...   MacLeod’s work is undeniably an improvement over the office schlock of yore. At its best, it’s more honest, and more cognizant of the entrepreneurial psyche, while still retaining some idealism.

The New Republic
Lydia Depillis

Last year my State of the College address was 76 slides loaded with data. This year it was 14 cartoons that were substantially more memorable.

Len Schlesinger
Former President, Babson College

"There are only two daily newsletters that I look forward to opening and reading every time they show up to my inbox: Seth Godin's and gapingvoid."

Tony Hsieh
CEO, Zappos

Hugh MacLeod is a genius.  Genius.

Seth Godin
Best Selling Author

In moments of indecision I glance at the wall [to Hugh's work] for guidance.

Brian Clark
@copyblogger
 
  • The New Republic
  • Len Schlesinger
  • Tony Hsieh
  • Seth Godin
  • Brian Clark
prevnext