If your marketing fails to create Social Objects, your marketing will fail..

Ken Kaplan brought this to my attention: One of my little blue critters hanging on a wall inside Intel Corp. Ken called it a “Sign of Super Intelligence and Creativity Inside Intel”. Thanks, Ken! A cartoon all by itself changes nothing. A “Social Object”, however, can move mountains. As I’m fond of saying, if your […]

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@darylcook says,…

@darylcook says, My @gapingvoid print now takes pride of place above the desk in my office… a daily reminder! A daily reminder. Exactly. That’s the whole point of the “cube grenades” etc. [PS You can buy that same print here...]

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“get other people to hate you”

["Popularity", which I sent out in the newsletter recently. You can buy the print here etc.] The bad news is, the better your EVIL PLAN, the more people are going to hate it. The good news is, the better your EVIL PLAN, the more people are going to love it. In Flaubert’s great literary masterpiece, […]

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“boring” is underrated

["George", which I sent out in the newsletter recently. You can get the signed print here etc.] I was thinking back to “The Golden Age of Blogging”, whenever that was. Say, six or seven years ago… when it hit that sweet spot between still feeling like virgin territory, yet just on the verge of reaching […]

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one of my favorite recent drawings is now for sale on the gallery site

Very cool. “Tried Life”, one of my favorites from the “Moleskine” series, is now for sale over on the gallery. You can see the enlarged image here.

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cube grenade in action…

A blogger I know in the UK has been unemployed since August, 2008. He sent me this photograph of a Cube Gre­na­de that he keeps in his office. I was quite touched by that…

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framed option now available

RT @robyvandamme: http://twitpic.com/igf1m – My @gapingvoid #dinosaur print has arrived. All I need now is a good spot. Some people like choosing their own frames, some people like hanging the print right out of the box. Which is why we’re now offering both options over on the gapingvoid Gallery. It’s all good. Rock on. [Update:] […]

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can art have “users”? [revisited]

One of my collectors, Tom LaPille just emailed me this- a photo of his “Quality” cube grenade, now safely hanging on his office wall. Like I said back in April, it’s what the art DOES that’s interesting to me, more than what it IS per se. We’ve always seen the Kine­tic Qua­lity wor­king in mar­ke­ting, […]

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the “hughtrain” cube grenade

[Buy the "Hughtrain" print individually here.] Another “Cube Grenade”, Hurrah! A while ago, I announced that we’d be making smaller prints available, based on the cartoons found in IGNORE EVERYBODY. On June 11th, the same day the book came out, we announced our first efforts: The “Ignore Everybody” Portfolio Series Number One. Four silkscreens, 11″x14″, […]

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the “quality” print now available individually

[Buy the "Quality" print individually here.] If this doesn’t make a good good “cube grenade”, I don’t know what will… A while ago, I announced that we’d be making smaller prints available, based on the cartoons found in IGNORE EVERYBODY. On June 11th, the same day the book came out, we announced our first efforts: […]

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Testimonials

Hugh MacLeod is a genius.  Genius.

Seth Godin
Best Selling Author

His work acknowledges the absurdity of workaday life, while also encouraging employees to respond with passion, creativity, and non-conformity...   MacLeod’s work is undeniably an improvement over the office schlock of yore. At its best, it’s more honest, and more cognizant of the entrepreneurial psyche, while still retaining some idealism.

The New Republic
Lydia Depillis

Last year my State of the College address was 76 slides loaded with data. This year it was 14 cartoons that were substantially more memorable.

Len Schlesinger
Former President, Babson College

"There are only two daily newsletters that I look forward to opening and reading every time they show up to my inbox: Seth Godin's and gapingvoid."

Tony Hsieh
CEO, Zappos

In moments of indecision I glance at the wall [to Hugh's work] for guidance.

Brian Clark
@copyblogger
 
  • Seth Godin
  • The New Republic
  • Len Schlesinger
  • Tony Hsieh
  • Brian Clark
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