Culture Hacking: America’s next big industry?

This is how I see it. And it isn’t rocket science: 1. If you want to change your business, you also have to change your culture. If you want to change your culture, you also have to change your art. 2. And that’s where gapingvoid comes in- creating art and ideas that express, reflect, articulate […]

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Gape Into The Void Podcast, Episode 3: “Culture”

Gape Into The Void – Episode 3: “Culture”. [Subscribe on iTunes] [Direct Link to episode 3 MP3 (listen now)] Show Notes: Recorded just before we left for San Francisco for TechCrunch Disrupt, in this episode of Gape Into The Void we tackle the topic of “culture” and the importance of a business articulating its purpose. […]

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[This went out in the newsletter at the weekend, written by my business partner, gapingvoid CEO Jason Korman.] To those who don’t know us well, gapingvoid just appears to be in the business of selling Hugh’s cool illustrations. Over the years, Hugh and I have gone through the often-tortuous self examination required in the journey […]

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The Future Of Publishing: What Really Matters

Radio Litopia has a TERRIFIC audio interview with my friend, Seth Godin, on the future of publishing,  and how his latest enterprise, The Domino Project, is attempting to embrace it. Seth’s take on the future of publishing is similar to what I’ve been saying for a while: “The book doesn’t matter. The conversation matters.” A book, […]

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the REAL reason why brands screw up on social media

[I drew this cartoon back in New York, 1998. Backstory here.] Mark Earls, one of the greatest marketing minds on the planet, is bored of social media. Or at least, the conversation about social media. So let’s try to get at least this thing really straight: Social networks are not channels for advertisers or for […]

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“the object-idea”: the future of what used to be called advertising

I’ve been working on a problem lately… “Purpose Idea” plus “Social Object” equals…???? The Social Object, in a nutshell, is the reason two people are talking to each other, as opposed to talking to somebody else. Human beings are social animals. We like to socialize. But if think about it, there needs to be a […]

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blessed is she who gets to say, “i’m going to make this damn thing work, or die trying”.

[“Die Trying”, which I sent out in the newsletter recently etc.] Blessed is She who gets to say, “I’m going to make this damn thing work, or die trying”. And ACTUALLY means it. I get that feeling from a lot of the Cube Grenade competition people. Feels good to know that I’m not alone, that […]

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“art as social object as purpose-idea”

[“Wings”, which I sent out in the newsletter recently etc.] It was when I first stumbled up Mark Earls’ “Purpose-Idea” back in 2004 that I realized, that after more than decade in the business, I REALLY didn’t want to be in advertising anymore. Besides the usual reasons- yes, it REALLY IS that stressed out, neurotic […]

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the “purpose-idea”: where love and work can be unified

It’s been over six years since I first stumbled upon Mark Earls’ “Purpose-Idea”: Put really simply, the Purpose-Idea is the “What For?” of a business, or any kind of community. What exists to change (or protect) in the world, why employees get out of bed in the morning, what difference the business seeks to make […]

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“anticipated content”: do people ‘look forward’ to you?

[“Last Words”, which I sent out in the newsletter recently. You can buy the print here etc.] A nice little exchange I had with Beth on Twitter this morning got me thinking… It was simple enough. Beth just said that she liked this morning’s newsletter cartoon. I thanked her for her kind words, and said […]

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Hugh MacLeod is a genius.  Genius.

Seth Godin
Best Selling Author

His work acknowledges the absurdity of workaday life, while also encouraging employees to respond with passion, creativity, and non-conformity...   MacLeod’s work is undeniably an improvement over the office schlock of yore. At its best, it’s more honest, and more cognizant of the entrepreneurial psyche, while still retaining some idealism.

The New Republic
Lydia Depillis

Last year my State of the College address was 76 slides loaded with data. This year it was 14 cartoons that were substantially more memorable.

Len Schlesinger
Former President, Babson College

"There are only two daily newsletters that I look forward to opening and reading every time they show up to my inbox: Seth Godin's and gapingvoid."

Tony Hsieh
CEO, Zappos

In moments of indecision I glance at the wall [to Hugh's work] for guidance.

Brian Clark
  • Seth Godin
  • The New Republic
  • Len Schlesinger
  • Tony Hsieh
  • Brian Clark