The reason why it’s crucial to nurture great company culture is because, just like in society, culture informs people of acceptable behaviors in the absence of rules.
Culture brings people together with shared goals and purpose. Culture makes for happier workplaces. It increases your employee retention, it attracts the best and the brightest.
Your business is too big, too dispersed, too complicated to have a rule for everything. You want to encourage innovation, creation and improvisation, but at the same time, you know that it has to occur within established boundaries, or else chaos will reign.
We help people define, understand and adopt those boundaries. We give them the tools they need to express their feelings and to interact safely around those beliefs.
Just like “culture” does in society, we help you create an architecture of socially acceptable behaviors. It cannot be dictated from the top, it need to be bottom-up. But it can be informed and guided from above; it takes time for this to develop and move, but we get behavioral shift and adoption over time.
Culture can only really be changed long-term through consensus; we help guide that process.
One of our most effective tools for moving the organization, CultureMail is based upon years of experience in digital messaging. We provide your organization with visual messages (up to five days a week) that are infinitely scalable and will open the organization up to new ideas, discussion and change, in a way that nothing else can.
Using e-mail or other internal social platforms, we create and curate our visual messages which are designed to move the organization strategically along the path of change. It’s supported with real-world materials that spread the messages, embedding the most cherished ideas into all levels of the organization. Learn more about CultureMail here.
We employ a variety of tactics for spreading targeted messages and beliefs through the organization. These methods are designed to connect with employees’ logic and emotions, to open minds and enhance their awareness of the desired shifts. Our creative is deployed through varied delivery methods and media. All designed in a way that encourages social learning and shared experiences.
- Art Installations (permanent and temporary)
- Personal cube art
- Laptop Decals
- Downloadable hosted content
- Personal customized decks
- Specific use images
- Contemporaneous image creation
- Knowledge transfer/ coaching
- External social media content
- Blog content
- Group development around images
Change Management Partnerships
We have the skills and creative tools that turn culture change into a movement. Long after the initial change work is completed, our process continually lives on and carries on spreading.
We work with established consultancies to help them execute change management. We provide the visual cues that keeps the cultural change moving and growing, long after the consultants have done their work.
We have implemented enterprise consulting services for:
- Babson College.