linchpin: ten questions for seth godin

[N.B. The "Ten Questions" archive is here.] [To read other people's reviews, go to the Linchpin Squidoo page.] My friend and mentor, Seth Godin has a new book out: “Linchpin: Are You Indispensable?”. As has become a regular habit with his last couple of books, to celebrate the launch I asked him ten questions, which […]

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ten questions for shel israel

Shel Israel and I have known each other since 2005, when he interviewed me for his seminal book on blogging, “Naked Conversations”, that he co-authored with Robert Scoble. Since then he’s been running around, writing books and consulting with large companies on all things to do with social media. His second book, “Twitterville: How Businesses […]

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ten qustions for chris anderson, editor-in-chief for wired magazine

Ten Questions For Chris Anderson Chris Anderson is the Editor-in-Chief of Wired Magazine, the great tech & culture publication from Conde Nast. He first came to my attention when he published the book, The Long Tail, which talks about Power Laws and the Internet, especially marketing and the possibilities that the Web opens up for […]

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ten questions for hazel dooney

[Hazel Dooney. Study For Dangerous Career Babe: The Race Car Driver (Homage To Hellé Nice). 2009 Acrylic on paper, 40cm x 52cm.] Hazel Dooney is a young and VERY successful Australian Artist. From the blurb on her website: In December, 2007, Hazel Dooney was the only female artist under 30 with works included in the […]

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“a man plugging a book talks to a man plugging a book”

A few months ago I posed ten questions to David Brain, CEO of Edelman Europe, which he kindly answered. To mark the launch of my book, IGNORE EVERYBODY, he asked me ten questions back. Here they are: 1. In a nutshell, why should someone read the book? Like it says in the very beginning of […]

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kidnapping fish & dogs with the hardvard lampoon

["Mistakenly", one of my all-time favorite cartoons, is appearing in my upcoming book etc.] A few days ago, during my “Ten Questions With Mark O’Donnell”, we mentioned briefly his stint back at college, working at the great college humor paper, The Harvard Lampoon. Soon after, my mother sent me the following email: Don’t forget that […]

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ten questions for mark o’donnell

If you’ve spent a lot of time around the New York literary party circuit in the last couple of decades, chances are you would’ve run into a very old friend of mine, the author and playwrite, Mark O’Donnell. I met Mark at summer camp back when I was a kid. He was a camp councilor. […]

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“crowd surfing”: ten questions for edelman’s david brain

When I lived in London last year, one of my best pals was David Brain, CEO of Edelman Europe [The largest private, global PR firm in the world]. Our schtick was to meet for breakfast about twice a month, and just talk about the crazy world happening around us. Sometimes we’d invite other friends along, […]

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creating blue monsters: “social objects” that articulate the purpose-idea

(Cartoon taken from The Hughtrain etc.) Like I said in my interview with Mark Earls, The Blue Monster is a “Purpose-Idea”. As Mark, the man who first coined the term explains it: Put really simply, the Purpose-Idea is the “What For?” of a business, or any kind of community. What exists to change (or protect) […]

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mass marketing and the heroic, lone individual

From my recent ‘Ten Questions’ with Mark Earls: 7. In “Creative Age”, you destroyed a very sacred cow of the agency world, The Brand. With your second book, “Herd”, you successfully went after an equally massive agency sacred cow: The Idea of Consumer as “Heroic Individual” [Embodied by cultural icons like The Marlboro Man, or […]

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Testimonials

Hugh MacLeod is a genius.  Genius.

Seth Godin
Best Selling Author

His work acknowledges the absurdity of workaday life, while also encouraging employees to respond with passion, creativity, and non-conformity...   MacLeod’s work is undeniably an improvement over the office schlock of yore. At its best, it’s more honest, and more cognizant of the entrepreneurial psyche, while still retaining some idealism.

The New Republic
Lydia Depillis

Last year my State of the College address was 76 slides loaded with data. This year it was 14 cartoons that were substantially more memorable.

Len Schlesinger
Former President, Babson College

"There are only two daily newsletters that I look forward to opening and reading every time they show up to my inbox: Seth Godin's and gapingvoid."

Tony Hsieh
CEO, Zappos

In moments of indecision I glance at the wall [to Hugh's work] for guidance.

Brian Clark
@copyblogger
 
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