Back in the early blogging days of 2004, I wrote a little online rant called “The Hughtrain Manifesto”, influenced by all the stuff I was reading at the time: Tom Peters, Seth Godin, Mark Earls, The Cluetrain Manifesto etc. The question I was asking then was, “What comes after advertising?” If this new Internet thingy […]
[One of the pieces we did for Techcrunch etc.] The gapingvoid Manifesto, Draft One. [This is what we have so far. Jason (our CEO) wrote most of it. We feel we’re on the cusp of something, now we just need to make it more real for other people. Feedback welcome, thanks. Exciting!] PART ONE: Business is language. […]
[My favorite cartoon from the event– drawn on my Tablet PC.] I was sitting in Row Four at Techcrunch Disrupt SF last week, where my old friend Michael Arrington interviewed Mark Zuckerberg, the latter’s first since the Facebook IPO [Techcrunch video here]. For all the hype (and the security guards keeping everybody back), it wasn’t […]
[Buy the print] Thought experiment: It’s easier to be successful when you think of your business as a dialogue, rather than property. I’ve been saying this for years: That all evolutions in marketing are evolutions of language. In Cluetrain parlance, “Markets Are Conversations”. People talking to each other, metaphorically or otherwise. When markets change, the conversation changes. People who change […]
[UPDATE: Because I want people to see it, I’m keeping this as a placeholder at the top of the gapingvoid homepage for a while. Scroll down to see newer stuff etc.] My manifesto, “How To Be Creative”, is still the most downloaded manifesto on ChangeThis.com. The editors there recently told me that at last count, it’s […]
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His work acknowledges the absurdity of workaday life, while also encouraging employees to respond with passion, creativity, and non-conformity... MacLeod’s work is undeniably an improvement over the office schlock of yore. At its best, it’s more honest, and more cognizant of the entrepreneurial psyche, while still retaining some idealism.
The New RepublicLast year my State of the College address was 76 slides loaded with data. This year it was 14 cartoons that were substantially more memorable.
Len SchlesingerHugh MacLeod is a genius. Genius.
Seth GodinIn moments of indecision I glance at the wall for guidance.
Brian Clark