hugh’s books

[Free gapingvoid e-books are here.]

IGNORE EVERYBODY [Portfolio, June, 2009]

You don’t know if your idea is any good the moment it’s created. Neither does anyone else. The most you can hope for is a strong gut feeling that it is. And trusting your feelings is not as easy as the optimists say it is. There’s a reason why feelings scare us.

EVIL PLANS [Portfolio, February, 2011]

“Everybody needs an EVIL PLAN. Everybody needs that crazy, out-there idea that allows them to ACTUALLY start doing something they love, doing something that matters. Everybody needs an EVIL PLAN that gets them the hell out of the Rat Race, away from lousy bosses, away from boring, dead-end jobs that they hate. Life is short.”


I wrote the book as a love letter to the blogging, as it were. Blogging matters. Sure, the apps are good things. Sharing photos and finding out new restaurants is a definite positive. But as an artist, I come from a background where getting your work seen and heard was REALLY HARD. Gatekeepers galore. Had blogs existed back when I was a kid, a lot of my creative peers wouldn’t have given up their dreams in order to go do some bill-paying government job.And what’s true for artists is also true for ANYONE who gives a damn about their work. Too many voices, lost unnecessarily.

[UPDATE: You can get signed copies of all three books from the Lincoln Road/Miami Beach branch of Books & Books. I’ll even do special inscriptions for you, if you ask nicely 😀 Just phone them up, tell ’em you know me and they’ll sort you out etc. USA shipping only, Sorry.]

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Hugh MacLeod is a genius.  Genius.

Seth Godin
Best Selling Author

His work acknowledges the absurdity of workaday life, while also encouraging employees to respond with passion, creativity, and non-conformity...   MacLeod’s work is undeniably an improvement over the office schlock of yore. At its best, it’s more honest, and more cognizant of the entrepreneurial psyche, while still retaining some idealism.

The New Republic
Lydia Depillis

Last year my State of the College address was 76 slides loaded with data. This year it was 14 cartoons that were substantially more memorable.

Len Schlesinger
Former President, Babson College

"There are only two daily newsletters that I look forward to opening and reading every time they show up to my inbox: Seth Godin's and gapingvoid."

Tony Hsieh
CEO, Zappos

In moments of indecision I glance at the wall [to Hugh's work] for guidance.

Brian Clark
  • Seth Godin
  • The New Republic
  • Len Schlesinger
  • Tony Hsieh
  • Brian Clark