My First Children's Book… which isn't really a Children's Book

Decades ago, before my first cartoons were ever published, I had this idea that my first published work would be a children’s book.

That didn’t happen, of course. After years in the cartoonist game, my first children’s book was only just published this month. “V Is For Vulnerable”. Check it out.

Though actually, it’s not a children’s book. It’s really a book for entrepreneurs, fiendishly disguised as a children’s book.

But Shhhhhhhh! Don’t tell anybody.

This is what I wrote in the dedication:

These drawings are dedicated to my nephews and nieces, all five of them. May these words resonate with you one day, and God Forbid that they never do. Lots of Love from Uncle Hugh :)

I meant every word to them, I assure you.

Heck, and it isn’t even my book, not really. My friend Seth wrote the thing, it was all his idea. I just illustrated it, long after the really hard work was already done.

That being said, I’m very proud of the work nonetheless. And even more proud that Seth chose me for the job.

There are many lessons about the nature of work, love and enterprise, that we are neglecting to teach our children…

… at our peril.

This must change, if we are to thrive long-term.

Hopefully this is a step in the right direction. Kudos to Seth for writing it, and to y’all for supporting it. Thank you.


  1. I have two,signed copies and I love the book. I am giving them to my kids ( 14 and 19 ) for Christmas. I was actually hoping to get one more copy so I can keep one for me. :)

  2. This is such an interesting article a peculiar way to start up for kids. Who among us didnt have one? I always love my music book way back. It gives me my musical inclination. We may have different kinds of first books as a child but it only proves one thing, learning our ways little by little diligently.

  3. […] learn more about Hugh MacLeod, go here. Spread the word:Like this:LikeBe the first to like this. Tags: Hugh MacLeod, Seth Godin. […]

  4. […] V is for Vulnerable: Life Outside the Comfort Zone. The new book includes artwork illustrations by Hugh Macleodand contains 26 of Seth’s basic principles in ABC format for […]