Greetings from Las Vegas!
I just got in…
I’m here for CES, on behalf of my client, Intel, who are launching their new the 2nd Generation Intel® Core™ processor.
Like I said on my last post, I’m here to sign prints new Intel limited edition prints (suitable for framing yak, yak, yak). We editioned only 50 of each image for the show, and when they’re gone, they’re gone etc.
Intel’s Marcia Hansen has some of the details, as well:
To kick things off, we’re going to offer you free CES swag! It’s not just a t-shirt, magnet, or coffee mug. It’s high quality artwork with key themes from Intel and CES. Check out the images we’ve got for you below. (click on any image for the full-size version).
Throughout CES this week, not only will we be showcasing the visibly smart technologies from Intel, we’re going to be working with GapingVoid, otherwise known as Hugh MacLeod. You probably already know Hugh. He’s famous for creating cartoons on the back of business cards. Plus, he authored Ignore Everybody, a book about creativity that was a Wall Street Journal best seller.
Hugh is going to be at the Intel booth several times each day creating live artwork and signing prints for you. If you’re at CES, stop by the Intel booth, look for Hugh, and you can get an autographed cartoon. If you miss him, or you’re just going digital this week, check back every day here at Inside Scoop for digital versions of Gapingvoid cartoons that speak to CES 2011 and Intel technology.
I’m excited about lot of things this week.
I’m excited to be at CES- I’ve never been before.
I’m excited to have Intel as a client. A huge company doing interesting, world-changing stuff from the very heart of Silicon Valley.
I’m excited about the idea I created for Intel– the idea of a processor being akin to a painter’s blank canvas (see the drawings above). I’m also excited about the line I wrote for them, “The processor is an expression of human potential”.
I’m excited by the idea of “human potential”, even if it is far too easy to be cynical about it. Far too easy to get all buzzword-y about it.
The hard part is being sincere.
The hard part is being human. The hard part is being mortal.
[For more CES/Intel updates, keep checking back here, or over at Intel’s site at http://scoop.intel.com. I’m hoping to be blogging a lot in the next 72 hours etc. Thanks!]