Love Matters: Rackspace

  Dave shows off his latest Rackspace swag, a black snuggie blanket and my latest “Love Matters” t-shirt that we recently made for them. Like I said before, I know it embarrasses the grown-ups to say this, but… Love matters in Business, as much as anywhere else. Rackspace knows this as much as any client […]

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Hugh’s Rackspace Book

  [CLICK HERE or on the book cover above to download the free ebook.] INTRODUCTION How does a company go from zero to a market cap of seven billion, in only a decade… just by being social? In 2010 Rackspace, the large cloud computing company from Texas, hired my company, gapingvoid, to draw some cartoons […]

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Rackspace loves startups

[Thanks to @bombtune for sending me this photo of one of my Rackspace cartoons, spotted in the wild at SXSW Interactive.]

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The Rackspace Book

 [Screenshot of the cartoon showcase page we did for Racks­pace etc.] I’ve started writing a book about gapingvoid’s experience working with Rackspace. Here are some initial thoughts, some more formed than others: i. WE’VE LEARNED A TON IN THE PROCESS. I thought I’d share what we’ve lear­ned about Racks­pace along the way, about how this small little […]

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 [Screenshot of the car­toon show­case page we did for Racks­pace etc.] I’ve star­ted wri­ting a book about gapingvoid’s expe­rience wor­king with Racks­pace. Here are some ini­tial thoughts, some more for­med than others: i. WE’VE LEARNED A TON IN THE PROCESS. I thought I’d share what we’ve lear­ned about Racks­pace along the way, about how this small little web-hosting […]

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@rackspace love

[Do the math…]

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@rackspace: greeting card for irate customers

So I drew this cartoon earlier today for Rackspace. An idea for a greeting card. An “Apology” card. For when Rackspace screws up [ALL companies screw up occasionally]. Just a way of saying sorry. Of staying human. It could be printed on to a card and put in an envelope. Or it could just be […]

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evil plans- rackspace edition

[Download the printable version here etc.] To mark the launch of my upcoming book, EVIL PLANS on February 17th, I thought I’d do a special cartoon for my biggest client, Rackspace. The first line in the book is “Everybody needs an Evil Plan”. This sentiment would apply to both big companies like Rackspace and, or […]

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how rackspace needs to talk to people at sxsw

[Download the printable version here etc.] “”South-By” is almost upon us, and so here I am thinking up new SXSW Interactive ideas for my client, Rackspace, who will have a presence there. We have a basic idea what we’ll be doing- I know Scoble is involved- but that’s all still under wraps. Nonetheless, I drew […]

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more evil rackspace plans…

So this is my “Evil Plan” that I’m currently trying to sell inside Rackspace… Besides their new cartoon I posted yesterday, they really haven’t seen it yet. For whatever reason, they prefer being “surprised” by stuff posted live on the web, rather than seeing it first through the usual backchannels. Seeing how the idea works live […]

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Hugh MacLeod is a genius.  Genius.

Seth Godin
Best Selling Author

His work acknowledges the absurdity of workaday life, while also encouraging employees to respond with passion, creativity, and non-conformity...   MacLeod’s work is undeniably an improvement over the office schlock of yore. At its best, it’s more honest, and more cognizant of the entrepreneurial psyche, while still retaining some idealism.

The New Republic
Lydia Depillis

Last year my State of the College address was 76 slides loaded with data. This year it was 14 cartoons that were substantially more memorable.

Len Schlesinger
Former President, Babson College

"There are only two daily newsletters that I look forward to opening and reading every time they show up to my inbox: Seth Godin's and gapingvoid."

Tony Hsieh
CEO, Zappos

In moments of indecision I glance at the wall [to Hugh's work] for guidance.

Brian Clark
  • Seth Godin
  • The New Republic
  • Len Schlesinger
  • Tony Hsieh
  • Brian Clark