Seth Godin and Me on Intrepid Radio

Thanks to Todd Sch­nick and for having Seth Godin and I on his Intre­pid Radio Pod­cast.

We star­ted off tal­king about the children’s book Seth and I made together, “V Is For Vul­ne­ra­ble”, but the con­ver­sa­tion went way beyond that.

Seth, as always, was his very lucid self. As always, he’s pushing us to raise our game in the mea­ning­ful” and “crea­ting art” departments.

My big takea­way was, that in spite of Seth being very suc­cess­ful and well-known in my circ­les, he really isn’t trying to reach “Every­body”, just the small few who are ready to hear it. It’s easy to think that every­body digs Seth’s mes­sage, that’s not actually true. Most peo­ple just aren’t ready.

But that’s OK. Though Seth fans are a defi­nite mino­rity, the good news is, that’s still enough peo­ple to make a huge impact.

We can all learn something from that…

Todd’s Show Notes:

1. “If Dr. Seuss wrote a book that would make a middle mana­ger cry, that is what we set out to do.”

2. It is about being hope­ful and brave again, like we were as children.

3. Making art is about being vul­ne­ra­ble to the world.

4. “If it is cer­tain to work, it’s not inno­va­tion. And if it is not inno­va­tion, than it is not art.”

5. Too many orga­ni­za­tions are afraid to say to the world “This might not work…” And that fear holds most back from crea­ting art.

6. “Fai­lure is something I look for­ward to, because it shows me I’ve got­ten to an edge.”

7. “Work is love.” Or at least it should be.

8. Imba­lance makes good things hap­pen, and makes real, honest con­nec­tion pos­si­ble. And it’s that fee­ling of almost falling from imba­lance, that you really begin to start fee­ling alive.

9. Hard work vs. Doing something that is hard, risky, meaningful.

10. How peo­ple apply “one-buttock pla­ying” to their daily lives.

11. Hugh and Seth dis­cuss the crea­tive pro­cess in how they crea­ted this book.

12. “Surround your­self with peo­ple who are on a journey…and help them make that jour­ney with more gusto. And to make more of a ruckus.”

13. Mat­te­ring, is more impor­tant than focu­sing on quality…And mat­te­ring, is doing something that can­not be specified…

Hope you enjoy. Thanks!

[Find out more about Seth here.]