December 29, 2011
The Genesis of gapingvoid Business Cards
If a lawyer gives you her gapingvoid business card, what does that tell you?
Like Jeff says, that you’re not dealing with a normal lawyer…
I got the idea for gapingvoid business cards when I was living in New York, when I discovered that I preferred giving out my own, hand-drawn business cards to people, rather than the ho-hum business cards that my employer at the the time issued me with.
Of course, after a while it became a lot of work, drawing them every time I met someone. Eventually I started getting them printed. Then I thought, why not print them for other people? The rest is history…
I always thought there was a market for business cards that stood out. Cards that reflected the personality of the person handing them out, cards that said, “I’m not just one more random shmuck in a bar, doing the usual handing out his card to an equally random chick in a bar yada, yada, yada.”
Living in New York, in a sea of other equally opportunitist young people on the make, it was easy to be “another random guy”. I don’t want to be that random guy. I wanted to be something else.
And it worked. What started out as an act of rebellion among the suits and hipsters of Manhattan, turned into a successful business and art career.
I’m having fun. You?
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