June 24, 2011

gapingvoid business-focused greeting cards…?

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Me and my part­ners, Laura and Jason, have been toying with the idea of “Busi­ness Gree­ting Cards”.

Gree­ting cards to send peo­ple in a busi­ness situa­tion. The­mes revol­ving around busi­ness situa­tions, as oppo­sed to birth­days and the other, nor­mal rites of passage.

“My Bad” is one of our first ideas to send someone when you make a mis­take. We all get it wrong, sometimes.

As the lines that sepa­rate “work and life” get more blurry, pro­ducts that can live in this new blurry space will get ever more valua­ble to us all.

Any­way, it’s just an idea in its infancy. Let us know what you think. Thanks!

[NB: This was first published in the news­let­ter yes­ter­day etc.]

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17 Responses to “gapingvoid business-focused greeting cards…?”

  1. Rich says:

    Great idea — how about “Ok…You were right”?

  2. Dave says:

    This is an awe­some idea. I sent a ton of hand writ­ten cards out and having cards that fit the situa­tion would be great. Everything from, “Great mee­ting you” to “that was a sick pre­sen­ta­tion” would be fun to have. Love your work. Some day i will find a way to com­mis­sion you for a project.

    • Hugh MacLeod says:

      Hey Dave,

      Yeah, that was kinda my thin­king, exactly…

      Busi­ness, like anything else, has its own lan­guage, and its own lite­ra­ture. And I’m inte­res­ted in hel­ping to arti­cu­late and evolve it…

      Thanks! :)

  3. Kipow says:

    I think this is a great idea! There is a false sense of inti­macy in a busi­ness set­ting. I’ve sent nor­mal thank you cards before and the reci­pient has some­ti­mes thought it was flir­ting (the oppo­site sex and same sex — no joke). I try to follow this rules to be safe: http://ezinearticles.com/?7-Tips-For-Writing-Thank-You-Letters-With-Class&id=15958. Having busi­ness cards that are busi­ness appro­priate are a nice way of sen­ding your appre­cia­tion without cros­sing inter­per­so­nal borders.

  4. […] Hugh MacLeod’s new series of “Busi­ness Gree­ting Cards“) Writ­ten on 06/28/11 in Client Ser­vice, Mar­ke­ting Leave a comment « […]

  5. Not sure why you are “won­de­ring” m8. You should know. You used to do it through another com­pany seve­ral years ago.

    Back then I bought your “I’ve star­ted blog­ging” car­toon on the back of my ‘domes­tic’ biz card (for friends). I still have a stash.

    I was sho­wing it off to some peeps at the SM Influen­cers For­mula 1 wee­kend (#blogtripF1) in Valen­cia only 3 days ago. They loved it!

  6. Lee says:

    Sounds like a genius idea, if they could be down­loa­ded or pos­ted remo­tely that would make it easier to do at short notice too.

  7. Lily says:

    Love the cards idea. How about. “YOU ROCK”. !

  8. Jim Ross says:

    Hugh I love this Idea

    I’d love to be able to send cards with some of the ama­zing ideas in your books like

    “you ins­pire me to create dan­ge­rous art” or “lets Launch an Evil Plan together” etc

    Maybe offer 50 packs of one kind or a “variety pack” with 10 of each

    you rock

    Jim

  9. […] love the con­cept as well as Hugh’s notion of gree­ting cards for busi­nes­ses. Busi­nes­ses already do holi­day gree­tings on many occa­sions and one for addres­sing their failures […]

  10. Hugh MacLeod says:

    Thanks, Guys :)

    I’m already to tal­king to peo­ple about next steps…

  11. I am using busi­ness cards I bought from you while I am in ISrael and it really gets people’s atten­tion. It’s the one from 2010 SXSW focu­sed on how great texas is:)

  12. Downtown Brown says:

    I could’ve used this card twice today…

  13. Kurt Harden says:

    Great idea, Hugh.

    I’ll watch for them.

    Kurt

  14. Admin Asst says:

    I think if you want to get into any sort of busi­ness com­mu­ni­ca­tion, even gree­ting cards, you should brush up on your grammar.

    “Me and my part­ners…” is just wrong. Your first line on your web­site should read “My part­ners and I…”

  15. […] Howe­ver, if clai­ming cul­pa­bi­lity makes the mana­ging part­ners too uncom­for­ta­ble, you can always spend the non-billable hour emai­ling the client this (see, Hugh MacLeod’s new series of “Busi­ness Gree­ting Cards“): […]

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