October 14, 2010

are you a beacon?

Send to Kindle

[“Adven­ture”. Buy the print here etc.]

Are you a beacon?

A bea­con is a navi­ga­tion sig­nal that tells you where you are when you’re lost at sea.

We spend a lot of our careers being lost at sea.… padd­ling away, not quite sure where we are, hoping to God that a big wave won’t come along and swamp our little boat.

And we look for bea­cons to guide us, to give us hope, to tell us where we are, to show us where the stan­dard is, to show us the way for­ward. Bea­cons can be peo­ple, pro­ducts, busi­nes­ses or even ideas.

“Life might suck right now, but one day I’ll land a kick-ass job as Crea­tive Direc­tor for Cris­pin Porter!”

“Life might suck right now, but one day I’ll write as good a novel as Jonathan Franzen!”

“Life might suck right now, but one day our pro­duct will be bet­ter than SAP or Oracle!”

These are beacons…

Obviously, if you or your pro­duct is a bea­con to other peo­ple in your own industry, you have a con­si­de­ra­ble advan­tage going for you. Not to men­tion, a really good rea­son to get up in the morning.

So in my typi­cal way, I’ll ask you, are you bea­con? If not, don’t you think you should be?

To be honest, I wasn’t really thin­king about you when I sat down to write this, sorry. I was actually thin­king about my client, Racks­pace. Are they a bea­con? I know they’re cer­tainly capa­ble of it.

I’m just thin­king out­loud, here…

Be Socia­ble, Share!

"Hugh's Daily Cartoon" Newsletter. A new cartoon sent out every weekday morning to your inbox [RSS version here.]. A wee chuckle to start your day off right etc.

Tags: , ,

7 Responses to “are you a beacon?”

  1. gemma says:

    Or, to look at it another way, there’s a kind of reverse Bea­con men­ta­lity — ‘I won’t ever reach the top of my pro­fes­sion but I don’t mind because my life doesn’t suck right now’ :-)

  2. As usual, Hugh, your posts are well-timed with my current thoughts. This hap­pens a lot with artists, have you noti­ced? Pro­bably has something to do with the Uni­fied Field.

    I’ve been doing some deep thin­king about my role as a bea­con, and the abu­ses and judg­ments that have ari­sen from spea­king from my truth. Stan­ding above the crowd with a torch can light the way for a tribe, but it also makes us an easy target.

    For­tu­na­tely, artists are made of stron­ger subs­tance than the crowd. The ideas that fuel our truth also pro­tect us — you can’t extin­guish authenticity.

    I’m thin­king the key to beco­ming a bea­con, and sta­ying a bea­con, is the sim­ple act of stan­ding up for your truth des­pite the risks to the ego. Bet­ter to have tried to guide than to float in the illu­sion of safety below.

  3. Stephen says:

    …and i actually rela­ted to the last para­graph more than anything else, Mr McLeod. I’ve just re-discovered two bea­cons this week. they have sod all to do with bright sig­nals, more about gui­ding lights. no shi­ning, just a glow that keeps you on the path to sanity… and after the rea­li­ties of yes­ter­day and today, i know why i need to get up… thanks for the inspiration.

  4. […] He puts out a free news­let­ter with a Daily Car­toon. Here’s my favo­rite from this week ( “Bea­con” was a close […]

Leave a Reply

Comment through Twitter