do more

I just designed this cube grenade for one of my clients, the insurance broker HNI.

As always, it’s basically something to be downloaded [from here], printed out and hung up round the office. A “conversation starter” etc.

Most insurance companies want to sell you a lot of insurance, the more the merrier. One part of HNI’s shtick is, well, “More” is not always the most helpful thing for the client etc.

The guy in the cartoon looks so unhappy simply because the very thought of actually “Doing” something actually frightens a lot of people. Which is why the world is filled with so many clock-watchers.

Though this was designed for HNI, if the message has any value to your business, feel free to print it out as well, thanks.


  1. Well done Hugh!

    Playing it safe [and buying loads of insurance] is risky business.

    Like anything else, you need to take some “risk” to get ahead.

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Hugh MacLeod is a genius.  Genius.

Seth Godin
Best Selling Author

His work acknowledges the absurdity of workaday life, while also encouraging employees to respond with passion, creativity, and non-conformity...   MacLeod’s work is undeniably an improvement over the office schlock of yore. At its best, it’s more honest, and more cognizant of the entrepreneurial psyche, while still retaining some idealism.

The New Republic
Lydia Depillis

Last year my State of the College address was 76 slides loaded with data. This year it was 14 cartoons that were substantially more memorable.

Len Schlesinger
Former President, Babson College

"There are only two daily newsletters that I look forward to opening and reading every time they show up to my inbox: Seth Godin's and gapingvoid."

Tony Hsieh
CEO, Zappos

In moments of indecision I glance at the wall [to Hugh's work] for guidance.

Brian Clark
  • Seth Godin
  • The New Republic
  • Len Schlesinger
  • Tony Hsieh
  • Brian Clark