October 3, 2009
“art for the real world”
[“Portfolio Number One”, hanging in a collector’s office in Germany.]
I’ve been playing around with this line a lot recently: “Art For The Real World”.
I’m interested in how art affects what some people call “The Real World”- the workplace, the world of work, the world of business. That’s what the Cube Grenade idea is all about.
My advertising buddy, Vinny Warren, grew up in a Roman Catholic household in Ireland. He was telling me that his parents would always have a few religious icons hanging on the wall somewhere. Pictures of Saints, Mary & Baby Jesus, that kind of thing.
Why? Says Vinny, “To remind us who we were.”
Art that reminds you who you are. Exactly. What applies in Catholic households also applies in places of business. Shared Meaning. Exactly. Social Objects. Exactly.
I don’t think any of this is rocket science…
[Update:] John leaves a good comment below:
I think surrounding ourselves with icons, art, books and such to remind ourselves of who we are, where we have been and where we hope to go is essential to keeping our hearts alive. It is too easy to lose our way. My office is full of these things.
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