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March 25, 2009

gapingvoid commissioned prints

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[“Open Brands”. Com­mis­sio­ned by Agen­cia Click, Sao Paulo, Bra­zil. Click on image to enlarge etc.]
I’m deligh­ted to announce my first pri­va­tely com­mis­sio­ned gaping­void print.
A cou­ple of weeks ago I was invi­ted down to Bra­zil by Agen­cia Click to do a bit of public spea­king and some con­sul­tancy work for them. While I was at it, they also com­mis­sio­ned me to design a print for them, something that arti­cu­la­ted their “Open Bran­ding” idea. So I desig­ned the dra­wing above, which goes into pro­duc­tion next week.
The black lines repre­sent “The World”, as it were. The red lines repre­sent “The Brand”. In “Open Bran­ding”, the brand is “Everywhere”, not “Con­tro­lled” or “Iso­la­ted” somewhere spe­ci­fic.
I took their idea, fil­te­red it through my own visual lan­guage to create a third thing, an image that cap­tu­res the “Purpose-Idea”.
I did pretty much the same thing with Mic­ro­soft and The Blue Mons­ter…
I love this kind of work. It allows me to do my dra­wing thing, while still get­ting my brain out of the stu­dio and out into the real world. Not to men­tion, I get to visit Bra­zil! Heh.
Thanks to Abel and Jeff for making it hap­pen. Rock on.
[NB: If you’re in the mar­ket to com­mis­sion a limi­ted edi­tion print, feel free to email me at gapingvoid@gmail.com. Thanks.]

10 Responses to “gapingvoid commissioned prints”

1. EC (Lisa) Stewart says:

   March 27, 2009 at 1:32 PM

   Very cool. Congrats!
2. Remiss63 says:

   March 27, 2009 at 2:31 PM

   Con­gra­tu­la­tions Hugh. Great scribbles!
3. Teann Nash says:

   March 27, 2009 at 5:24 PM

   as a mar­ke­ting guy do you have anything anywhere that actually says you are avai­la­ble for pri­vate com­mis­sions. you are known for your work with Mic­ro­soft so I assu­med you only wan­ted to work with very large com­pa­nies with a very large bud­get. just a thought
4. erin says:

   March 28, 2009 at 12:28 AM

   So ins­pi­ring! You have sol­ved the ques­tion of “What would you do if you knew you could not fail?” Salut!
5. George Johnstone says:

   March 28, 2009 at 11:08 AM

   I’ve been wan­ting to com­mis­sion one for my busi­ness for about a year, how do I do about it?
6. George Johnstone says:

   March 28, 2009 at 11:08 AM

   I’ve been wan­ting to com­mis­sion one for my busi­ness for about a year, how do I go about it?
7. hugh macleod says:

   March 28, 2009 at 2:21 PM

   Teann, I only work on pro­jects that are inte­llec­tually inte­res­ting to me. I don’t think the size of the com­pany has anything to do with the size of the bud­get.
   George,
   “I’ve been wan­ting to com­mis­sion one for my busi­ness for about a year, how do I go about it?“
   I guess the first thing we do is, start a con­ver­sa­tion. What kind of thing did you have in mind?
   Email me at gapingvoidATgmail.com and we’ll talk…
   Thanks!
8. thom monahan says:

   March 28, 2009 at 6:20 PM

   follow me and I will res­pond to your search for a cor­po­rate com­mis­sion on twitter
9. Walter Trauth says:

   March 29, 2009 at 11:17 AM

   Hugh, couldn’t find a way to res­pond on the Stomhoek site. If I wan­ted to launch Sormhoek in Con­cord, Ca. or Reno, Nv., what would be involved?
10. warcraft gold says:

    March 30, 2009 at 1:56 AM

    Nice, I love your design. ^_^ It’s outstanding.