Comments on: dream big. alpine, texas.

By: On the Money

On the Money — Mon, 23 Feb 2009 23:11:33 +0000

Thanks for the newsletter. I like your stuff and am totally switched on to the idea. Great about your book — fantastic!
I like creative doodling too … http://russellcavanagh.com/2/?p=197
All the best … Looking forward to your next newsletter …
russell

By: Jason

Jason — Sun, 22 Feb 2009 16:35:48 +0000

I just spent 15 minutes browsing around stormhoek.com and besides the content in the amusing rants, I couldn’t find anything simple enough that would help one locate where the wines are found in the USA and even just a simple listing on what wines they have available!
Branding only goes so far. If they can’t find it and buy it, the brand isn’t worth a damn.

By: Jeane Goforth

Jeane Goforth — Wed, 18 Feb 2009 11:51:48 +0000

“I’m either going to make this thing fucking work or die trying.” My motto exactly.

By: Kaygie

Kaygie — Fri, 13 Feb 2009 18:40:30 +0000

Can we liberal non-Texans in Massachusetts ever expect to see some of this wine?

By: MHG

MHG — Fri, 13 Feb 2009 08:46:58 +0000

Well done.
I’ve long thought that an enterprising fellow could sell Australian (or South African) wine in the US southwest by drawing the obvious link between groups of fairly rugged people who work hard to make an honest product. Once you get past the hurdle of local perceptions (that wine is a sweet fizzy Italian concoction used by teenage seductionists, or the lubricant of choice for homosexual orgies in California and Florida), I think you’ll be away. Talk about an untapped market.
Written with a glass of Tim Knappstein’s hand-picked Clare Valley riesling in hand.
As you’ve said many a time: rock on!

By: Susan Crippin

Susan Crippin — Fri, 13 Feb 2009 01:17:31 +0000

In San Angelo, contact the Liz and JR at the Silo (http://www.chickenfarmartcenter.com/Inn_Art_Center.html). Cool, funky little restaurant in the middle of an art center. Coordinate it with the Ceramic Event that happens in April. Couple of independent wine shops there as well.
And the town next to Ozona is Sonora, not Sanoma.

By: Stephen

Stephen — Fri, 13 Feb 2009 01:07:43 +0000

In evangelism/outreach, programs work once. There’s like an exponential decay. Half as good the 2nd time, then 1/4… So every program has to be different. Lame is OK. True for marketing? You tell me. I don’t know anything about marketing. But what’s the difference between selling people on ideas (even for free) and other things?
A wine launch in NY isn’t news. Maybe it was once.

By: Eric Dyer

Eric Dyer — Thu, 12 Feb 2009 22:20:44 +0000

Hope the Dallas/Fort Worth includes Denton. We like wine.

By: Geoff

Geoff — Thu, 12 Feb 2009 18:43:24 +0000

Of course that’s how Sam Walton started Walmart! Start in the middle of no where and gradually expand away from that.
btw his book Made in America is a real classic — you would love it — especially his tales of visiting NYC on the cheap!

By: carlos moreno

carlos moreno — Thu, 12 Feb 2009 18:17:51 +0000

lemme know when you are in abilene (about twice as far away from you as odessa) and i’ll be there. heck, i’ll help you organize it. my aunt knows 1/2 the town.

By: Robert Myers

Robert Myers — Thu, 12 Feb 2009 18:16:20 +0000

Do a tweet meet-up in The Woodlands north of Houston. Try to hook-up with these people: http://tinyurl.com/cfm35r

By: tj

tj — Thu, 12 Feb 2009 17:30:46 +0000

#6, careful using the word “ripple” when you’re marketing good wine

By: debora

debora — Thu, 12 Feb 2009 17:21:18 +0000

cool video! (Loren Feldman)
Houston is gonna love Stormhoek.

By: Sam

Sam — Thu, 12 Feb 2009 17:05:52 +0000

Where can you buy Stormhoek in Houston? Not at Spec’s our big wine shop. Wanted to take a few bottles to Twestival.