Comments on: blue monster: why social objects are the future of marketing

By: Win Online Using Persuasive Psychology » SEO Orlando

Win Online Using Persuasive Psychology » SEO Orlando — Tue, 10 Nov 2009 04:51:35 +0000

[…] Similarly, associate yourself with things your audience likes – trends, philosophies, social objects, etc. Even before they get to know you, they’ll like you because you care about similar […]

By: Jefferson

Jefferson — Sun, 23 Nov 2008 01:34:55 +0000

Enjoyed the reading. It comes at a very apropos time merely because I have been tasked with starting a national movement to change the lives of at-risk (admittedly overused and overbroad) kids. a lot to consider. Appreciate the perspectives.

By: Kiran

Kiran — Tue, 18 Nov 2008 16:18:00 +0000

Neat Article. Was wondering WTF for quite sometime in the beginning and then it all made complete sense towards the middle.
Social Objects it is — yes sir!

By: Ben Tremblay

Ben Tremblay — Sun, 16 Nov 2008 21:17:39 +0000

Wonderful … so Microsoft can maximize their profits from Vista.
Now … what was it I was supposed to celebrate?

By: shira

shira — Sat, 15 Nov 2008 07:19:10 +0000

ok, from what I read from the post it was good. but why so bloody long? I’m going to have to print the thing out and read it over several days to get all of the points mentioned here. Granted, this is the first time I’ve ever seen your blog (or heard of it) so perhaps I just don’t get your style. But keeping things simple is a good art form as well, no?
–s

By: Roy Morejon

Roy Morejon — Sat, 15 Nov 2008 05:35:02 +0000

One of the most interesting reads I’ve had in a while. Great post, cheers!

By: Ming

Ming — Sat, 15 Nov 2008 05:30:07 +0000

I like you, you’re human. And you draw cartoons. and they are popular… and, where’s my glass!
Would love to do the new york thing..
(i wonder if i will ever)

By: juliejulie

juliejulie — Sat, 15 Nov 2008 05:28:31 +0000

Ah—so nice to see the rest of it. Way to put your finger on all the stuff that’s floating around and name it.
I’m going to pass this on to this guy I know, Scott Bedbury. He helped make that Starbucks cup what it is.
Thanks Hugh, good job.

By: Roy Morejon

Roy Morejon — Sat, 15 Nov 2008 05:20:35 +0000

One of the most interesting reads I’ve had in a while. Great post, cheers!

By: Harry Joiner

Harry Joiner — Fri, 14 Nov 2008 14:51:51 +0000

I’m pretty sure that was the single best blog post I have ever read. No, wait … Yep. Congratulations, and THANKS for sharing.

By: ewan

ewan — Fri, 14 Nov 2008 00:21:40 +0000

great post hugh. you’re so right about the first month in nyc and then trying to replicate it…i’m off to beersphere to create some blue monsters. cheers

By: Aaron

Aaron — Thu, 13 Nov 2008 21:17:11 +0000

Maybe you didn’t come up with the word Social Object, but in this post you are a curator. Thanks. Quick question: If Social Object is the Social Object here, what’s the Purpose Idea?

By: Susan Reynolds

Susan Reynolds — Thu, 13 Nov 2008 06:01:11 +0000

Aha. Lightbulb moment. So when I was creating artistamps, when I was having laughs with them & far before I designed them for clients etc, they were social markers that opened conversations about marketing and design and fun.
And when Connie Reece & Cathleen Rittereiser started the Frozen Pea Fund, that bag of peas I’d stuck in my cleavage after my biopsy marathon became a social marker. And it seems perhaps my boobs are as well?
This takes some getting my head around but your examples are killer right on, even at midnight. If only I had not read this my mind might not be cranking out ideas left and right. Thanks Hugh.

By: Chase Granberry

Chase Granberry — Thu, 13 Nov 2008 05:25:05 +0000

Good stuff … read this a while ago (I think?), but glad you brought me back to it.
@chasers

By: Tim Clague

Tim Clague — Wed, 12 Nov 2008 14:16:50 +0000

Hugh,
Been thinking about this for a while. And have a new take on it called “I went home”
Check it
http://projectorfilms.blogspot.com/2008/11/i-went-home.html
Includes a great video interview too which I think you’ll like.