December 21, 2007

the blue monster express

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0712podtechbus.jpg
There’s a Blue Mons­ter bus dri­ving blog­gers from Sili­con Valley to C.E.S. in Vegas on January 5th. I’ll be riding it, so will some other friends of mine. Robert Sco­ble has the skinny.

I won­der if, when Hugh Mac­leod star­ted dra­wing little car­toons on the backs of busi­ness cards that he ever expec­ted that one of them would be on the side of a bus? Can a bus be a “social object?” (That’s Hugh’s term for making something inte­res­ting enough to talk about. For ins­tance, a bus? Not inte­res­ting. A blue mons­ter express? Inte­res­ting!)
We’ll be dri­ving this bus from Sili­con Valley to Las Vegas on Satur­day, January 5. We’ll have lots of strea­ming video and all that with tons of inte­res­ting blog­gers and other peo­ple. Mogu­lus is hel­ping Rocky and me pro­duce a live video show from the bus too.
The bus will also be dri­ving blog­gers around CES during the show, espe­cially bet­ween the main hall and the BlogHaus.

The bus was put together by Mic­ro­soft and the groovy cats at Pod­tech.

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14 Responses to “the blue monster express”

  1. Sounds like it could be a fun trip :)

  2. Kimber Chin says:

    Hugh, sweetheart,
    finally we will meet
    (it is emba­rras­sing not having met you,
    me being a Hughette and everything).
    Have you figu­red out what after par­ties
    you’re going to yet?
    If you post them,
    I’ll try to crash at least one.
    I LOVE the CES.
    All that hot tech talk.

  3. B.L Ochman says:

    This is fan­tas­tic Hugh! Con­gra­tu­la­tions. I’d Would love to see a Blue Mons­ter blimp too.
    I’m defi­ni­tely not a fan of Mic­ro­soft, as you know, but it’s great that they recog­nize your talent and ama­zing mar­ke­ting skills.

  4. Michael says:

    A color­ful bus lea­ving the Bay Area full of groovy cats! How things really do come around. Please say hi to the Par­tridge Family you guys. Sounds like a blast, have fun!

  5. David Brain says:

    Pris­ci­lla Queen of the Blogs

  6. bambi says:

    hey hugh!
    i’m a fan of your cards, they are some­ti­mes ins­pi­ring and some­ti­mes raw but always truth­ful.
    i was rea­ding a maga­zine today and i saw an add from the Mic­ro­soft Wine you draw… Blue Mons­ter is it?
    it was a big sur­prise is you ask me… i live in Mexico City.
    just to let you know how far you’ve come!
    hope this mes­sage find you well. have great holi­days and a happy new year!
    cheers from Mexico

  7. Brian Sexton says:

    After CES, this bus will turn around and go home just like the car­toon sug­gests and at that point, Microsoft’s big chan­ges to the world will still con­sist pri­ma­rily of low-quality soft­ware, mar­ket domi­na­tion through ques­tio­na­ble OEM deals and ille­gal mono­poly abuse, low-quality hard­ware in both their com­pu­ter periphe­rals and game con­sole lines, and hol­ding back the entire Web by kee­ping Inter­net Explo­rer in the dark ages of stan­dards sup­port right through IE 7. Let’s all jump up and down and yell “yip­pity doo” for how great Mic­ro­soft is and how they are chan­ging the world even though they are doing it in horri­ble ways.
    On the bright side, your art­work is the only thing that actually looks good in that bus image; the rest of the bus design looks like a rejec­ted Mic­ro­soft pro­duct box — not enough stars, lists, bullet-points, etc. to make the grade for a real Mic­ro­soft box.

  8. Rich says:

    Con­gra­tu­la­tions Hugh
    From ‘car­toons drawn on the back of busi­ness cards’ to ‘car­toons pain­ted on the side of buses’
    …sounds like a poten­tial title for an autobiography/marketing tome.
    Loo­king for­ward to the video and more from CES.
    R

  9. Anonymous says:

    Love David Brain´s com­ments! ha ha Pris­ci­lla! excellent

  10. Crawford says:

    Just noti­ced the car­toon in the cor­ner “I like to pay dou­ble for apple pro­ducts…“
    Shouldn’t that read: “I like to take money from Mic­ro­soft and bra­zenly bash Apple users cuz I’m a sha­me­less whore.”?
    Just seems more honest.

  11. hugh macleod says:

    “Bashing Apple users is no laughing mat­ter, Dam­mit!!!!“
    Glad to see I hit a nerve, Crawford.

  12. Crawford says:

    Hugh,
    I don’t mind the laugh at Apple users, there’s just something so tain­ted about it given your role with Mic­ro­soft. Funny how that works. Anyhow, thanks for being you.

  13. hugh macleod says:

    Craw­ford, as an Apple user that runs Mic­ro­soft soft­ware, I’m not sure if I see Apple and MSFT as com­pe­ti­tors. Without each other, both com­pa­nies would be a lot sma­ller.
    Secondly, if you care to browse through my archi­ves, you’ll notice that my opi­nions of Apple haven’t chan­ged much over the years.
    If I am pro-Microsoft, it is for no other rea­son that cer­tain peo­ple within that orga­ni­za­tion have been nice to me. Ama­zing how little things like that work so well…

  14. Crawford says:

    Hor­ton hears a Hugh. Thx and peace to you on this holiday.