October 17, 2007

blue monster india?

0710bluemonsterindia.jpg
[Mic­ro­soft bill­board in India. The tagline reads, “Come work for Mic­ro­soft. Come change the world.” Click on image to enlarge etc.]
Thanks to Sunil for sen­ding me this photo he took in India. As Sunil said in his e-mail:

I’d taken this pic­ture a while ago, just got down to actually sen­ding it to you. I sup­pose it’s a sanitized/watered-down ver­sion of the Blue Mons­ter for Mic­ro­soft India. It’s a giant bill­board right in the middle of Hyde­ra­bad (not there any­more, pro­bably). Notice the Indian dude’s faint goa­tee, the blue shirt and the phrase ‘come change the world’. Pretty close, I’d think. Though the Blue Mons­ter would have been way cooler.

So… is this Indian “Change the world” just a happy coin­ci­dence, or is the Blue Mons­ter sch­tick actually star­ting to tric­kle inside offi­cial Mic­ro­soft cul­ture? You tell me.

9 Responses to “blue monster india?”

  1. Maggie Leber says:

    Isn’t “offi­cial cul­ture” an oxymoron?

  2. hugh macleod says:

    Yes, Mag­gie, and so is “In an ideal world…”

  3. Joaquín says:

    I’d say it is the mons­ter flying to India, if “the new rules” refers to new rules inside Microsoft…

  4. Sunil says:

    Wow, didn’t expect you to actually post that photo. I knew you’d appre­ciate it:)

  5. John says:

    It appears to be another idea “borro­wed” by Mic­ro­soft. You need to re-write the “Job satis­fac­tion is not a com­pany perk.” line for them. That line could be read with a nega­tive connotation.

  6. Mark says:

    very nice idea!

  7. That’s pretty darn cool! That is very straight talk, finally get­ting somewhere.
    Mark:
    I am 100% sure that for someone with Indian back­ground the lan­guage, even though in English makes more sense for Indian deve­lo­pers and only seems bro­ken to us.
    Nikita

  8. John says:

    From: http://www.bloomberg.com/apps/news?pid=20601103&sid=aNa_W5uzb0JI&refer=us
    “Mic­ro­soft Corp. sha­res soa­red to their highest level in six years after first-quarter sales beat pro­jec­tions by more than $1 billion…More com­pu­ter makers ins­ta­lled pri­cier ver­sions of Vista on their machi­nes, boos­ting pro­fit and under­pin­ning a 25 per­cent jump in Microsoft’s Win­dows sales last quarter.”