Home

February 16, 2007

why microsoft?

3 Comments

Michael Gar­ten­berg explains why he just left Jupi­ter for a new job at Mic­ro­soft, as an “enthu­siast evan­ge­list”:

I firmly believe that Mic­ro­soft is the only com­pany that will ena­ble the seam­less tran­si­tion for users to move in and out of the dif­fe­rent aspects of their lives. In short, no one else comes close to pre­sen­ting a com­plete, uni­fied and inte­gra­ted view of the digi­tal home of the 21st century.

After two years of asking “What’s Microsoft’s next big idea”, this is the clo­sest thing I’ve got­ten to an actual ans­wer. Well done, Michael.

3 Responses to “why microsoft?”

1. Mike Peter Reed says:

   February 16, 2007 at 2:44 PM

   With all res­pect, he’s no Guy Kawa­saki is he.
   As for Michael’s sub­jec­tive opi­nion on the ‘digi­tal home’, I remem­ber digi­tal locks from the 1980s. Where are they now?
   Mic­ro­soft first needs to pre­vent itself from being a “me too” com­pany and posi­tion itself as the lea­der in a fair mar­ket­place. Then it needs to go off at a tan­gent and show us it has some balls and isn’t all about appea­sing sha­rehol­ders with OEM sales of Ope­ra­ting Sys­tems and office soft­ware — real peo­ple do read the SEC filings too, you know.
2. John says:

   February 17, 2007 at 12:52 AM

   So, in short, because Mic­ro­soft is pur­suing a tota­li­ta­rian vision, it’s bet­ter to be on their side. At least he’s honest.
3. Geoff Lane says:

   February 17, 2007 at 1:38 PM

   I pretty much live a Mic­ro­soft free life thank God.
   The idea of Mic­ro­soft get­ting to run my home could only be com­pa­red to the last page of “1984”…
   “If you want to ima­gine the future, ima­gine a boot, stam­ping on a human face forever.”