http://gapingvoid.com/2007/01/02/antibes-2/ "cartoons drawn on the back of business cards" Fri, 10 Feb 2012 23:17:47 +0000 hourly 1 http://wordpress.org/?v= http://gapingvoid.com/2007/01/02/antibes-2/#comment-16385 4point44 Wed, 03 Jan 2007 22:03:43 +0000 http://gapingvoid.com/?p=3390#comment-16385 Global Microbranding Idea: <a href="http://4point44.blogspot.com/2007/01/paisley-of-world-devils-ravioli.html" rel="nofollow">The Devil's Ravioli</a>. Global Microbranding Idea: The Devil’s Ravioli.

]]> http://gapingvoid.com/2007/01/02/antibes-2/#comment-16384 Jon Wed, 03 Jan 2007 17:26:46 +0000 http://gapingvoid.com/?p=3390#comment-16384 Can understand why. Have spent time there myself, and it is as you say very agreeable. And Nice, too - just along the coast. Can understand why. Have spent time there myself, and it is as you say very agreeable. And Nice, too — just along the coast.

]]> http://gapingvoid.com/2007/01/02/antibes-2/#comment-16383 Misja Wed, 03 Jan 2007 17:14:00 +0000 http://gapingvoid.com/?p=3390#comment-16383 Architecture ? (not software) The Global Microbrand idea seems very applicable to it... Architecture ? (not software)
The Global Microbrand idea seems very applicable to it…

]]> http://gapingvoid.com/2007/01/02/antibes-2/#comment-16382 Brian Wed, 03 Jan 2007 07:42:15 +0000 http://gapingvoid.com/?p=3390#comment-16382 Liftport? Granted the payoff - being honest, if there is one - is not next quarter or next year but a year or five or ten away - and it's not quite a Microbrand. We're not marketing wine or yachts. We're building a launch system - but if Sputnik is a Model-T Ford the space elevator would be a Boeing 747. Nope - we're not a consumer biz at all. But being meditative and reflective we're selling the most precious thing of all - we're offering hope. Liftport? Granted the payoff — being honest, if there is one — is not next quarter or next year but a year or five or ten away — and it’s not quite a Microbrand.
We’re not marketing wine or yachts. We’re building a launch system — but if Sputnik is a Model-T Ford the space elevator would be a Boeing 747.
Nope — we’re not a consumer biz at all. But being meditative and reflective we’re selling the most precious thing of all — we’re offering hope.

]]> http://gapingvoid.com/2007/01/02/antibes-2/#comment-16381 Jeremy Jacobs Wed, 03 Jan 2007 07:09:57 +0000 http://gapingvoid.com/?p=3390#comment-16381 Ah Cap D'Antibes Ah Cap D’Antibes

]]> http://gapingvoid.com/2007/01/02/antibes-2/#comment-16380 adi Wed, 03 Jan 2007 07:04:02 +0000 http://gapingvoid.com/?p=3390#comment-16380 I would think some sort of custom car builder/customizer would be the next step, no? Wine, Clothes, Yachts, Giant-Killing Software... you just have to get to the meeting in style, i.e. nice wheels ;) I would think some sort of custom car builder/customizer would be the next step, no?
Wine, Clothes, Yachts, Giant-Killing Software… you just have to get to the meeting in style, i.e. nice wheels

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