October 6, 2006
nicola’s tee
Very cool. Nicola just e-mailed me this photo. She downloaded this cartoon off gapingvoid, then stuck it on a t-shirt. Thanks, Nicola!
[Meanwhile:] The Head Lemur points me to this great article on Ethmar.com: “7 Things I Wish Wine Retailers Would Figure Out Someday”. I especially like Number Two:
2. Quit telling us what Wine Spectator recommends. Yeah, this should piss someone off. But seriously folks: I don’t want to hear about what they or any other wine-oriented magazine said about the wine, I want to hear what you thought about it. You’re selling it, right? Give me a sign that you’ve had some exposure to the product. Anyone can post signage that comes in the wine case, or tear strips out of a magazine. What did you like about it?
If a car dealer told me to ignore Consumer Reports/Which Auto the first thing I would do is find out what they had to say about the dealer’s product.
Thanks for the mention, and to Alan for passing the link along.
Peter, more in the spirit in which my advice was given, if I went to a Ford dealer and the salesperson personally drove a Chevy, I’m leaving.
I’m not sure the analogy streches Ethan — do you care what the manager of Tesco’s drinks?