July 25, 2006

the stormhoek song

1 Comment

ipod.jpg
Stormhoek now has its own jin­gle. Heh.

[Down­load: The Stormhoek Song MP3]
Rob Lane, aka Wee­kend Wino, hasn’t even had his Stormhoek din­ner yet, but couldn’t resist trying some. He crac­ked open a bottle of Pino­tage and it was, appa­rently, a hit. He loved the wine so much, he wrote a song about it! Genius.
We’re thin­king it will become our offi­cial anthem. We may even try to release it. What do you think Rob, can you hear the Ka– Ching of the royalties… ?

This all ties in with what I said last week about “Ooze” [Objects of Socia­bi­lity]. Crea­ting your own Ooze is a good thing. When your cus­to­mers create Ooze for you, that’s even bet­ter.
Thanks, Rob!
[Rela­ted:] A quote from Guy Kawa­saki, in a recent e-mail exchange bet­ween him and I:

Now ins­tead of sch­moo­zing, there will be oozing.

So there ya go.

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One Response to “the stormhoek song”

  1. John Dodds says:
    July 25, 2006 at 4:21 PM

    I hope he wasn’t sug­ges­ting that oozing is sch­moo­zing because that would imply that nothing had changed.