May 3, 2006
san antonio podcast:
Alamo City Lunch Meetup podcast:
Eight of us got together to meet other bloggers and blog readers in San Antonio and to talk about Stormhoek’s disruptive marketing campaign in the US. Oh yes, and we sampled the wine too. Good stuff by the way, very fruity and fresh tasting. We also talked about marketing strategies through blogs in general, and of course, gave our opinions on everything.
The medium is the message. Indeed.
It was a very interesting podcast, truth be told. I’d urge anyone in the PR field to have a listen.
[Thanks to Kami, once again. And there’s also a really good write-up here.]
Actually, we felt that this was a campaign well conceived and handled. And we weren’t so nice to all campaigns in the discussion, so good job to you Hugh and Jason. We feel like we learned a little bit.
Oh, and we would love an Alamo City cartoon. But that might be pushing it, eh?