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April 20, 2006

hughtrain stormhoek

11 Comments

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A little Hughtrain-inspired piece of Stormhoek mar­ke­ting colla­te­ral. What do you think?

11 Responses to “hughtrain stormhoek”

1. Ric says:

   April 20, 2006 at 3:29 PM

   Is that ‘Stormhoek’ or ‘Kool-Aid’?
2. everysandwich says:

   April 20, 2006 at 3:38 PM

   Love the truism that peo­ple thirst for what’s authen­tic. But as I think about the word “mar­ket,” it dawns on me that a mar­ket is a collec­tion of buyers and sellers, which means peo­ple are selling something to believe in, com­mer­cia­li­zing a fun­da­men­tal human need. And then I think of indugences.
3. john t unger says:

   April 20, 2006 at 5:24 PM

   Heh.
   Maybe Stormhoek should launch a for­ti­fied wine and call it “blog kool-aid?“
   I’ve just rea­li­zed that perhaps the Stormhoek cam­paign is your attempt to disa­ble your com­pe­ti­tion for the tech­no­rati 100 by tur­ning them all into drun­ken raving loons? Well, no, but it would have been a funny strategy
4. nihraguk says:

   April 20, 2006 at 5:34 PM

   I like this car­toon. I con­fess that I don’t like many of your other car­toons; not quite my favou­rite brand of humour. But this car­toon works for me on seve­ral levels:
   1. “the mar­ket for something to believe in etc…” is a good phrase, nice on the ton­gue, and thought pro­vo­king.
   2. the ‘insi­der’ allu­sion to the stormhoek as the pro­geny of the abo­ve­men­tio­ned idea, of the hugh­train in gene­ral.
   3. the visual repre­sen­ta­tion of how the stormhoek/hughtrain can trans­form individuals/everything else. visual, because the two peo­ple in the car­toon appear homo­ge­nous, bland, simi­lar. but one is ine­bria­ted on both stormhoek and the hugh­train, and the other isn’t, but is aware of the sig­ni­fi­cance of the stormhoek/hughtrain.
   in short, i like the car­toon.
5. anina.net says:

   April 20, 2006 at 10:35 PM

   hi are you still in england? i am back from ams­ter­dam & ger­many. i am in london.
6. Sterling Camden says:

   April 21, 2006 at 1:31 AM

   bri­lliant.
7. sky says:

   April 21, 2006 at 7:29 AM

   i like this a lot.
   very funny.
8. Andr says:

   April 21, 2006 at 9:06 AM

   I think this is exactly the rea­son why I’m so tur­ned on to Stormhoek.
   Andr
9. Andr says:

   April 21, 2006 at 9:06 AM

   I think this is exactly the rea­son why I’m so tur­ned on to Stormhoek.
   Andr
10. Andr says:

    April 21, 2006 at 9:06 AM

    I think this is exactly the rea­son why I’m so tur­ned on to Stormhoek.
    Andr
11. Andr says:

    April 21, 2006 at 9:06 AM

    I think this is exactly the rea­son why I’m so tur­ned on to Stormhoek.
    Andr