April 17, 2006

2.13 billion blogs?

From David “Tech­no­rati” Sifry’s quar­terly “State of The Blo­gosphere”:

* Tech­no­rati now tracks over 35.3 Million blogs
* The blo­gosphere is dou­bling in size every 6 months
* It is now over 60 times big­ger than it was 3 years ago

That means if the ‘sphere keeps gro­wing at its current rate for another 3 years:

2,130,000,000 blogs i.e. 31.5% of the glo­bal population.

If the curve starts to sig­ni­fi­cantly dip any­time soon, it won’t because blog­ging jum­ped the shark. It’ll be because the pla­net has run out of smart, pas­sio­nate peo­ple with cheap inter­net access.
Crazy future pro­jec­tions not­withs­tan­ding, methinks the next three years are going to be VERY impor­tant for the his­tory of com­mu­ni­ca­tion.
I hope the big media com­pa­nies are paying atten­tion. What sayest Rubel?

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12 Responses to “2.13 billion blogs?”

  1. Hugh
    I just built off what your cal­cu­la­tions and com­pa­red to what the pre­dic­ted cen­sus will be in 2009.
    I’ve got a per­cen­tage of how many peo­ple will be blog­ging on this mar­ble in 2009.
    It’s just plain ama­zing
    http://tinyurl.com/zwr7e

  2. Mack Collier says:

    “If the curve starts to sig­ni­fi­cantly dip any­time soon, it won’t because bog­ging jum­ped the shark. It’ll be because the pla­net has run out of smart, pas­sio­nate peo­ple with cheap inter­net access.“
    One never gets tired of a good bog ;)
    Seriously that’s a great quote, and also, I think the roughly 10% inc­rease in active blogs after 3 months is very sig­ni­fi­cant. Seems the lear­ning curve for blog­gers is flat­te­ning. A very good sign.

  3. peter says:

    the num­ber of peo­ple wri­ting blogs is explo­ding — but the num­ber of peo­ple rea­ding them is dec­li­ning. Is blog­ging tur­ning into the pyra­mid fiasco of the 2000s, only wor­king for early adopters?

  4. Hugh MacLeod says:

    Peter, you’re mis­sing the point. Here’s the point:
    http://www.gapingvoid.com/Moveable_Type/archives/000676.html
    Any­way, if your con­tent is dreck, it doesn’t mat­ter how early an adap­tor you are.

  5. I’m more con­cer­ned about the long end of the Long Tail being pollu­ted by splogs.
    Blogs at the nice plump left side of the Long Tail are safe. Rea­ders know and love them, or learn about them from the other Big Blogs.
    The only way rea­ders will find out about the small blogs are through links from big and medium blogs, or search engi­nes like Tech­no­rati.
    Navi­ga­ting through Technorati’s “a little autho­rity” search results makes me worry for the small blogs’ visi­bi­lity and future.

  6. peter says:

    Hugh —  you change my “adop­ters” to “adap­ters” —  switching the empha­sis from the tool itself to the talent and crea­ti­vity of the per­son using it. I think you’re right to do so.
    The idea that X billion blogs will ine­vi­tably have mas­sive impact on glo­bal com­mu­ni­ca­tion is far from a fore­gone conc­lu­sion. The blogsphere boosts the num­ber of tal­kers, but not neces­sa­rily the num­ber of lis­te­ners. As Fran Lie­bo­witz said: “the oppo­site of tal­king is waiting”.

  7. Hugh MacLeod says:

    Peter, I think blogs have already chan­ged the world, at least, the more inte­res­ting bits of it ;-)

  8. Ross Hill says:

    Sounds like a great idea for my seventh blog…
    **blogs it.

  9. daen says:

    A lot of peo­ple who are internet-savvy have no inte­rest in blog­ging. This is not so strange; some peo­ple are com­pul­sive dia­rists, some are not. Like­wise, some peo­ple are com­pul­sive blog­gers, some are com­pul­sive pla­yers of WoW and some are com­pul­sive Wiki­pe­dians. Extra­po­la­ting to 2bn blog­gers in 3 years time is, of course, the fallacy of the exponential.

  10. Katherine says:

    My com­ment got too big, so I pos­ted it on my own site. The short ver­sion is that the extra­po­la­tion is ques­tio­na­ble, but the conc­lu­sion holds. Blogs are something new and impor­tant, and if you aren’t thin­king about them yet, you should be.

  11. peter says:

    Hugh — many feel the same could be said of the Daily Mail. ;O)

  12. Melissa says:

    Hello,
    Just wan­ted to let you know I lin­ked to your blog in my column on CBSNews.com today. Thanks!
    If you want to take a look, here’s the link: http://www.cbsnews.com/stories/2006/04/25/blogophile/main1541690.shtml
    Happy blog­ging,
    Melissa