Comments on: seth godin at google

By: Paul Ambrose

Paul Ambrose — Tue, 07 Mar 2006 06:46:23 +0000

I think Seth is fundamentally mistaken about why people buy bottled water (except perhaps for Bling). The tap water in most municipalities in the US is undrinkable, reeking of chlorine. It’s hard to even shower in the stuff. There is a growing health consciousness that is behind this market. The great majority of bottled water drinkers have no brand loyalty.
I find that Seth leans very heavily on Tom Peters’ pioneering efforts and rarely has an original thought.

By: john

john — Tue, 07 Mar 2006 05:22:30 +0000

As I told him, I think the Google talk was the best thing I've seen Seth do but i would disagree marginally with your explanation. For me, the key is that it's amazing how many "smart" people don't get what many of us see as obvious. That was apparent from the "q and a" session and from the comment above that inferred that the talk was "about" stories. And for me Permission Marketing all those years ago was the most important book because everything else flows from that.

By: hugh macleod

hugh macleod — Tue, 07 Mar 2006 02:23:10 +0000

Tom, if it were so easy, everybody would be doing it… and they’re not.
Wht Seth is VERY good at doing, is making people believe that what he just said they already knew, if if they didn’t.

By: Tom Foremski

Tom Foremski — Tue, 07 Mar 2006 02:02:05 +0000

I watched the video and I was gobsmacked that Seth is getting credit for something so damn obvious that I couldn’t figure out why people needed to be told this stuff. And even if they “get it” now, what good will it do them?
Our world is all about stories…we have nothing else.

By: Mashable.com/journal

Mashable.com/journal — Mon, 06 Mar 2006 23:39:17 +0000

Seth Godin Sells More X-Ray Specs

So multiple bloggers (Darren Rowse, for one) are pointing to the video of Seth Godin’s talk at Google. I’ve always been skeptical about Seth’s work, and now I think I understand why.
You see, Seth really doesn’t have anything…

By: Information Narcosis

Information Narcosis — Mon, 06 Mar 2006 18:43:44 +0000

Seth Godin Speaks at Google

Hugh Mcleod is more extreme: “Tell all your employees to watch the video. If anybody doesn’t get it, fire them.”