August 21, 2005

onward, slush warriors

aaa12345693.jpg
I was ori­gi­nally going to write something about the “Death of Adver­ti­sing” etc etc.
You know what? I can’t be bothe­red. Seriously.
But hey, if that slush­pile of an industry still works for you, then I’m happy for you. Just please, don’t expect the pile to get any less slushy in future. The non-slush days are over.
And please don’t think you are offe­ring your clients value for money. That’s not your job. Your job is to jus­tify insane expen­di­ture whe­ne­ver pos­si­ble. Luc­kily most of your clients are spen­ding com­pany money, not their own money. It’s not like it’s real to them or anything. It’s the slush­pile after all, nothing is sup­po­sed to be real.
All you can do is hope that your clients don’t lose their fond­ness for slush. They pro­bably won’t, at least for now. They have their own cor­po­rate slush­pi­les to fro­lic with. You can go out for fancy din­ners at company’s expense, and spend your time com­pa­ring slush notes.
So yeah, there’s hap­pily still plenty of money to be made slushing around for a while yet. So have fun with it. Impress the girls with your valiant tales of slush. Slush is good. Slush is your friend. Slush is what will sus­tain you and your dreams from here on end.
Onward, Slush Warriors.
[Bonus Link:] “Adver­ti­sing is going through Menopause”.

7 Responses to “onward, slush warriors”

  1. Adver­ti­sing is Going Through Menopause

    Is Adver­ti­sing dead? Hugh Mcleod @ gaping­void says, if it’s not dead — it sure has become slushy: I was ori­gi­nally going to write something about the Death of Adver­ti­sing etc etc.You know what? I can’t be bothe­red. Seriously. But

  2. Silence Speaks Volumes

    New mar­ke­ting pio­neer Hugh Mac­leod sat down last night to write something about “the death of advertising“Then he rea­li­zed it wasn’t worth his time. Could there be a more sti­rring indict­ment than that?…

  3. Dis­sed By Indifference

    New mar­ke­ting pio­neer Hugh Mac­leod sat down last night to write something about “the death of adver­ti­sing”. Then he rea­li­zed it wasn’t worth his time. Could there be a more sti­rring indict­ment than that?…

  4. David Burn says:

    I just love how you lump an entire industry into neat little piles that can be tidied up with the swift move­ment of your broom.
    The rea­lity is “adver­ti­sing” has all sorts of busi­ness models, many of which are more via­ble today than they were yes­ter­day, Your blog­ver­ti­sing model, for instance.

  5. hugh macleod says:

    True, it has all sorts of busi­ness models, most of them owned by Inter­pu­blic, Omni­com, Publi­cis and WPP.
    Onward! ;-)

  6. teeveedubya says:

    thought this was on the money. a year old but one of the best “end of adver­ti­sing” things i’ve seen. gave me chills!
    http://hayesblog-business.blogspot.com/2004/06/business-industry-media-fragmentation.html

  7. nellie lide says:

    thanks for the bonus link — for some rea­son I can’t get slushy out of my head and I had to write about it again today — espe­cially after your com­ments at Adpulp. here’s my take– http://newpersuasion.typepad.com/new_persuasion/2005/09/advertisings_sl.html
    thanks.