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	<title>Comments on: wine pimping and jerry garcia</title>
	<atom:link href="http://gapingvoid.com/2005/08/11/wine-pimping-and-jerry-garcia/feed/" rel="self" type="application/rss+xml" />
	<link>http://gapingvoid.com/2005/08/11/wine-pimping-and-jerry-garcia/</link>
	<description>&#34;cartoons drawn on the back of business cards&#34;</description>
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		<title>By: JTH</title>
		<link>http://gapingvoid.com/2005/08/11/wine-pimping-and-jerry-garcia/#comment-7380</link>
		<dc:creator>JTH</dc:creator>
		<pubDate>Tue, 16 Aug 2005 09:43:53 +0000</pubDate>
		<guid isPermaLink="false">http://gapingvoid.com/?p=1698#comment-7380</guid>
		<description>I was first thinking &quot;creating buzz&quot;
Maybe more like dropping a match on dry grassland...
keep up the good work(s)
Ciao
Chip
</description>
		<content:encoded><![CDATA[<p>I was first thinking “creating buzz“<br />
Maybe more like dropping a match on dry grassland…<br />
keep up the good work(s)<br />
Ciao<br />
Chip</p>
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		<title>By: Psuche</title>
		<link>http://gapingvoid.com/2005/08/11/wine-pimping-and-jerry-garcia/#comment-7379</link>
		<dc:creator>Psuche</dc:creator>
		<pubDate>Fri, 12 Aug 2005 03:02:52 +0000</pubDate>
		<guid isPermaLink="false">http://gapingvoid.com/?p=1698#comment-7379</guid>
		<description>Go with it. Ride the wave and all that. If you can&#039;t handle the extra work hire some people temporarily to pick up the load. You don&#039;t want to lose the momentum.
I&#039;d say stick with playing hard to get. It seems to be working for you! :)
</description>
		<content:encoded><![CDATA[<p>Go with it. Ride the wave and all that. If you can’t handle the extra work hire some people temporarily to pick up the load. You don’t want to lose the momentum.<br />
I’d say stick with playing hard to get. It seems to be working for you! <img src='http://gapingvoid.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: Mark Lloyd</title>
		<link>http://gapingvoid.com/2005/08/11/wine-pimping-and-jerry-garcia/#comment-7378</link>
		<dc:creator>Mark Lloyd</dc:creator>
		<pubDate>Fri, 12 Aug 2005 01:51:23 +0000</pubDate>
		<guid isPermaLink="false">http://gapingvoid.com/?p=1698#comment-7378</guid>
		<description>I bought a couple of bottles of Stormhoek wine in my local off-licence the other day for no other reason than I had heard about it on your blog and I wanted some white wine of course. Had a chat to the manager and although he hadn&#039;t heard of Gapingvoid he certainly knew what blogging was. I went for the Sauvignon Blanc, although the Manager recommended the Pinot Grigio. Said it was far better than any Italian Pinot Grigio he&#039;d ever tasted.
</description>
		<content:encoded><![CDATA[<p>I bought a couple of bottles of Stormhoek wine in my local off-licence the other day for no other reason than I had heard about it on your blog and I wanted some white wine of course. Had a chat to the manager and although he hadn’t heard of Gapingvoid he certainly knew what blogging was. I went for the Sauvignon Blanc, although the Manager recommended the Pinot Grigio. Said it was far better than any Italian Pinot Grigio he’d ever tasted.</p>
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	<item>
		<title>By: Jan</title>
		<link>http://gapingvoid.com/2005/08/11/wine-pimping-and-jerry-garcia/#comment-7377</link>
		<dc:creator>Jan</dc:creator>
		<pubDate>Fri, 12 Aug 2005 01:42:55 +0000</pubDate>
		<guid isPermaLink="false">http://gapingvoid.com/?p=1698#comment-7377</guid>
		<description>How about some fine free wine for the VlogEurope! Conference (during the IBC) in Amsterdam 9/9-18?
vlogeurope.com
</description>
		<content:encoded><![CDATA[<p>How about some fine free wine for the VlogEurope! Conference (during the IBC) in Amsterdam 9/9–18?<br />
vlogeurope.com</p>
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		<title>By: The Winery Web Site Report</title>
		<link>http://gapingvoid.com/2005/08/11/wine-pimping-and-jerry-garcia/#comment-7382</link>
		<dc:creator>The Winery Web Site Report</dc:creator>
		<pubDate>Fri, 12 Aug 2005 01:32:12 +0000</pubDate>
		<guid isPermaLink="false">http://gapingvoid.com/?p=1698#comment-7382</guid>
		<description>&lt;strong&gt;Wine Marketing Lessons from The Grateful Dead&lt;/strong&gt;

Hugh McLeod is a marketing/advertising guy living in Britain. He&#039;s moderately famous in the online world for his back-of-a-business-card cartoons, as well as an essay entitled How to be Creative. Now McLeod is experimenting with the use of blogs to
</description>
		<content:encoded><![CDATA[<p><strong>Wine Marketing Lessons from The Grateful Dead</strong></p>
<p>Hugh McLeod is a marketing/advertising guy living in Britain. He’s moderately famous in the online world for his back-of-a-business-card cartoons, as well as an essay entitled How to be Creative. Now McLeod is experimenting with the use of blogs to</p>
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		<title>By: Michael Martine</title>
		<link>http://gapingvoid.com/2005/08/11/wine-pimping-and-jerry-garcia/#comment-7376</link>
		<dc:creator>Michael Martine</dc:creator>
		<pubDate>Thu, 11 Aug 2005 23:30:25 +0000</pubDate>
		<guid isPermaLink="false">http://gapingvoid.com/?p=1698#comment-7376</guid>
		<description>Way to go. Being your damn self isn&#039;t really marketing, is it? Nor is it &quot;PR&quot;. All those poor folks out there with &quot;marketing&quot; and &quot;PR&quot; blogs...
</description>
		<content:encoded><![CDATA[<p>Way to go. Being your damn self isn’t really marketing, is it? Nor is it “PR”. All those poor folks out there with “marketing” and “PR” blogs…</p>
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		<title>By: Allister</title>
		<link>http://gapingvoid.com/2005/08/11/wine-pimping-and-jerry-garcia/#comment-7375</link>
		<dc:creator>Allister</dc:creator>
		<pubDate>Thu, 11 Aug 2005 19:25:46 +0000</pubDate>
		<guid isPermaLink="false">http://gapingvoid.com/?p=1698#comment-7375</guid>
		<description>Well done on getting the buzz going. Now it&#039;s going to be down to delivering on those promises. If you guys can get that right then you won&#039;t have a problem selling all of the wine via word of mouse. I am a founder of a wine club called the Cru and want to discuss the Stormhoek model at the next meeting (i.e. drink the stuff). Where can I get a bottle of Cab in SA?
</description>
		<content:encoded><![CDATA[<p>Well done on getting the buzz going. Now it’s going to be down to delivering on those promises. If you guys can get that right then you won’t have a problem selling all of the wine via word of mouse. I am a founder of a wine club called the Cru and want to discuss the Stormhoek model at the next meeting (i.e. drink the stuff). Where can I get a bottle of Cab in SA?</p>
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		<title>By: Big Picture</title>
		<link>http://gapingvoid.com/2005/08/11/wine-pimping-and-jerry-garcia/#comment-7381</link>
		<dc:creator>Big Picture</dc:creator>
		<pubDate>Thu, 11 Aug 2005 19:25:27 +0000</pubDate>
		<guid isPermaLink="false">http://gapingvoid.com/?p=1698#comment-7381</guid>
		<description>&lt;strong&gt;Using blogs to market wine&lt;/strong&gt;

As well as being platforms for thought and opinion, blogs are increasingly being used as a means of spreading a message about a product or service - they&#039;re being used as (new) marketing tools. For example take a look
</description>
		<content:encoded><![CDATA[<p><strong>Using blogs to market wine</strong></p>
<p>As well as being platforms for thought and opinion, blogs are increasingly being used as a means of spreading a message about a product or service — they’re being used as (new) marketing tools. For example take a look</p>
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	<item>
		<title>By: Geoff</title>
		<link>http://gapingvoid.com/2005/08/11/wine-pimping-and-jerry-garcia/#comment-7374</link>
		<dc:creator>Geoff</dc:creator>
		<pubDate>Thu, 11 Aug 2005 18:40:31 +0000</pubDate>
		<guid isPermaLink="false">http://gapingvoid.com/?p=1698#comment-7374</guid>
		<description>Excellent news Hugh - pleased you have explained relationship between Orbital and Stormhoek. Stormhoek now returns 6520 hits on Google! Looking forward to the promo wine at Our Social World
</description>
		<content:encoded><![CDATA[<p>Excellent news Hugh — pleased you have explained relationship between Orbital and Stormhoek. Stormhoek now returns 6520 hits on Google! Looking forward to the promo wine at Our Social World</p>
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