July 26, 2005
microsoft. stop. being. bland.
Sorry Robert, I don’t much care for “Windows Vista”, either.
It’s the kind of name Disney would come up with. Or General Motors.
It. Is. Bland.
Microsoft. Stop. Being. Bland.
Now all you need is some uninspired-but-really-expensive Madison Avenue ad campaign (e.g. “What do you want your Vista to see?”) just to seal the deal. With an RSS-free, Flash-intro fake blog designed by a hotnewyorkcreativeshop. Rock on.
you’d think that a company with the market clout and marketing budget that Microsoft has would hire good creative people to do better than this. should I send over a resume?
“It’s the kind of name Disney would come up with. Or General Motors.”
actually, it’s already a name that Dodge came up with. crappy minvan/wagons from the early 1990s.
Funny, I’ve been thinking for a while that I should draw cartoons for them, like I did for Spikesource earlier this year…
http://www.gapingvoid.com/Moveable_Type/archives/001512.html
Hmmmm.…. Robert?
“Now all you need is some uninspired-but-really-expensive Madison Avenue ad campaign”
The official Windows Vista tagline is this:
“Clear. Confident. Connected.”
I have no idea how many gajillions of dollars we spent to come up with that one.
Why “Windows Vista” is a bad name…
I’m not alone in thinking that “Windows Vista” is a really bad name. Apart from the obvious ‘Hasta la Vista’ catch phrase which brings images of the Governor of California single-handedly shooting up Redmond.
Hugh Macleod (I love his little sketches…
I see a resurgence in the usage of “Hasta la Vista, Microsoft” coming up…
smp
“It’s the kind of name Disney would come up with. Or General Motors.”
When I was an intern at Walt Disney World, they made all the interns live in their crappy on-site apartment complex called “Vista Way”.
Pity to have so many customers in so many different markets that they end up having to be bland and generic lest they offend some microscosm of their user base.
test
Last week I ran across an article on the PRC’s top IT show, which is a blend of Comdex and E3.
It wasn’t named with any of the typical “trade show”-type describers like Summit or World or Planet.
It was called simply, “ChinaJoy”.
That’s pretty nifty.
Although the post made me laugh out loud, I do feel slightly disappointed that people don’t like the name Vista — I called my company SiteVista