March 6, 2005

more seth goodness

“The ever-worsening curse of the cog”: Another gem from the mas­ter of luci­dity, Seth Godin:

The end result is that it’s essen­tially impos­si­ble to become suc­cess­ful or well off doing a job that is desc­ri­bed and mea­su­red by someone else.
Worth rea­ding the ita­lics twice, I think.
The only chance our country (your country, depends where you live), your eco­nomy and most of all, your family has to get ahead is this: make up new rules.
Peo­ple who make up new rules con­ti­nue to be in very short supply.

Does any­body really think being a cog is still via­ble? I don’t know any­body who does.
Also, here he wri­tes about his (jus­ti­fiably) favo­rite new phrase: “Yak Sha­ving”. It’s worth a read.

3 Responses to “more seth goodness”

  1. Keith says:

    Hugh, what a gem.
    Think about all of the “cogs” that wor­ked in the For­tune 500 com­pa­nies that always had those annual per­for­mance reviews. How many swea­ted and suc­ked cock for a posi­tive review from the Boss? How many of them still have those jobs?
    Fuck it all. There aren’t any rules.

  2. Isn’t “Yak Sha­ving” a taxo­no­mic dog leg of “Her­ding Cats”? Now if we could com­bine the two, we could be “Sha­ving Pussy” which sounds rather more cha­llen­ging and fun.

  3. Cogs are not via­ble unless they’re on the end of the mecha­ni­cal device dri­ving the others. The­re­fore the cog has to bene­fit from the sto­lid momen­tum of con­tem­po­ra­ries who are happy to keep tur­ning in per­pe­tuity until they wear down and are repla­ced (..grasshop­per). Hey gimme a break: I’m just run­ning with the metaphor here!