February 26, 2005
moscow
“Hugh’s Obsession of The Day” is figuring out how to sell bespoke suits in Moscow.
We just want to turn up, stay at a nice hotel, measure up a few clients, do some buisness… and keep doing it on a regular basis, just like we do in New York.
We simply don’t know anyone there. That needs to change.
I’m trying to get the word out: If anyone knows any interesting folk in Moscow who might be able to help English Cut, please drop me a line. Thanks.
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A thought. Why don’t you budget 3 suits to give away – make sure they go to “influencers” then let them refer you to their pals.
I know, you’re saying “What! Gie three suits away?! Are you nuts?“
Consider it marketing. Remember Emerson (Ralph Waldo) when he said “you can’t give it away without it coming back.“
Good luck.
Oh, that is pretty common in the trade, in fact, you could call it the norm.
Every last stitch of clothing– dress or suit– on the red carpet of any movie premier will have been given out as a freebie.
Seems like your server doesn’t like mails form Moscow:
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hugh@gapingvoid.com on Sun, 27 Feb 2005 15:20:10 +0300
Unable to deliver the message due to a communications failure
The MTS-ID of the original message is: c=ru;a=
;p=post;l=MACTEP0502271220X8BZNYQX
MSEXCH:IMS:Post:Office:MACTEP 3550 (000B09AA) 550 5.0.0 Sorry email not accepted
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If I can help an Englishman in Moscow — feel free to drop me a line.