January 22, 2005

the hard stuff

zzaaaaaaa02.jpg
Tom Gua­rrie­llo addres­ses Microsoft’s Robert Sco­ble in an ear­lier gaping­void post:

But, those years mean lots of frus­tra­ted folks who’ve spent hun­dreds of hours in Cus­to­mer Sup­port sup­port con­ver­sa­tions which all too often ended with the phrase, “well, looks like you’ve have to re-install Win­dows,” to have the words “sim­ple” and “play­ful” come to mind when they see the name Mic­ro­soft. Don’t get me wrong, I’m not an “Evil Empire” guy, but that’s a lot of miles to travel.

Yes Tom, but if it were easy, we wouldn’t bother tal­king about it. We’d talk about something else.
The inte­res­ting thing about busi­ness is the hard stuff. Bet­ter off lea­ving the easy stuff to the hacks.

7 Responses to “the hard stuff”

  1. /pd says:

    Hugh:The card is just GR8 !!! ..its out’a of the world .. I am going to order them darn things ..does it take a cou­ple of days to hit the cards­tore. Any­way, I’ll take a look and if not’s there this PM and it will be snafu time –I’ll send you email !!
    back to business…actually the inte­res­ting thing about busi­ness is the oppo­site.. Most biz, think thats easy– even an ave­ra­gely stu­pid per­son should be able to do that.. and they dont even train the Sup­port staff on that..(whatever that is !!)– so the easy hacks are what most cus­to­mer feel dis­sa­poin­ted on. The basis of sup­port is always an error bet­ween the key­board and the chair !!

  2. Amen the hard stuff is what’s worth doing. Next time I try to do something the easy way will be the first!

  3. sirshannon says:

    in Microsoft’s case, does the “hard stuff” mean Mic­ro­soft chan­ging or us con­vin­cing Mic­ro­soft they need to change?

  4. Espen says:

    I have pro­bably read “Eats, Shoots and Lea­ves” too recently, for my reac­tion to the card is “Tell them what?” Though I do agree that the job of a CEO quite often is to give peo­ple money to fuck off.…

  5. hugh macleod says:

    Yeah, Espen, I should’ve put com­mas after “peo­ple” and “money” ;-)

  6. /pd says:

    This card is not avia­la­ble in the cards­tore .. :( -