November 29, 2004

why i prefer windows to macintosh

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Why I pre­fer Win­dows to Macin­tosh:
I know, I know, I’m a “crea­tive”. I’m sup­po­sed to pre­fer Macin­tosh. Howe­ver:
1. I spent 15 years in adver­ti­sing, surroun­ded by Macin­toshes and Macin­tosh lovers. After a while they both got anno­ying.
2. After you reach a cer­tain age you start resen­ting being told to “think dif­fe­rent” by rich, khaki-wearing Cali­for­nians. Espe­cially when you already know how to think dif­fe­rently, thank you very much.
3. There is a new, anno­ying trend in tai­lo­ring of sewing the tailor’s label on the outside. The wea­rer thinks he is being cool and hip, when in fact the mes­sage he is sen­ding out is “I know nothing of suits, tai­lo­ring or anything of subs­tance, really. I’m a clue­less nonen­tity who’s des­pe­rate to be taken seriously by his equally unre­mar­ka­ble hips­ter peers.”
Metapho­ri­cally, Apple wears its label on the outside. And it appeals to peo­ple who do like­wise.
4. Steve Jobs really wants to be in the movie busi­ness. So do all his cus­to­mers.
5. The fact that if I write anything even remo­tely nega­tive about Macin­tosh means I’ll have these saddo no-life Mac users start sen­ding me hate mail.
6. If Apple had a human voice, it would sound like Dou­glas Cou­pland.
7. A big part of Apple’s income comes from rein­for­cing the idea to impres­sio­na­ble, young peo­ple that it is enti­rely pos­si­ble to make a great living without ever having to get a real job.
8. For six months this year, I had an iMac at work and a 5-year-old second hand Dell at home. I pre­fe­red using the Dell.
9. If Win­dows disap­pea­red tomo­rrow, some­body else would come along and fill their shoes without a lot of fuss. If Macin­tosh disap­pea­red tomo­rrow, we’d have all these mass-gathering cand­le­light vigils, with every­body sin­ging “Ima­gine”.
10. When I was in high school, peo­ple who were overly into hips­ter brands were rou­ti­nely taken behind the bike sheds and sava­gely pum­me­led. That is the natu­ral order of things.

55 Responses to “why i prefer windows to macintosh”

  1. Donnie Mac says:

    “The liar at any rate recog­ni­zes that rec­rea­tion, not ins­truc­tion, is the aim of con­ver­sa­tion, and is a far more civi­li­sed being than the blockhead who loudly expres­ses his dis­be­lief in a story which is told simply for the amu­se­ment of the com­pany.”
    Oscar Wilde
    What do you think ? or do I just think to much ?

  2. hugh macleod says:

    I think Oscar Wilde knew a thing or two ;-)

  3. Firas says:

    The funny thing is you seem far more obses­sed with the ‘allure’ of the Mac than the machine itself… maybe being a mar­ke­ting per­son does that to peo­ple :)
    And what’s up with point#7? Most mac users are richer than their PC-using coun­ter­parts.
    (Per­so­nally, when I think ‘think dif­fe­rent’, I think open source.)

  4. When I “think dif­fe­rent” I think Tablet PC. :-)

  5. Mike says:

    “2. After you reach a cer­tain age you start resen­ting being told to “think dif­fe­rent” by rich, khaki-wearing Cali­for­nians. Espe­cially when you already know how to think dif­fe­rently, thank you very much.”
    I live in Texas, and my favo­rite city in the state, if not the country, is Aus­tin.
    Yet I could never live there amongst all the rab­ble wea­ring T-shirts that say “Keep Aus­tin Weird.”
    There is nothing sad­der than mass indiv­dua­lism.
    (But you’ll pry my Ipod from my cold, dead hands.)

  6. Brock Tice says:

    I must say that I’ve come to res­pect you after some time rea­ding your blog, but I’m going to have to res­pect­fully disa­gree.
    Now OS 9 and before, I wasn’t ever too impres­sed with. I poo-poohed them from my lofty Win­tel tower (this was before I switched to using Linux).
    As a UNIX user, a scien­tist, and someone who just has to get things done, OS X is the best OS I’ve used, hands down. I’ve used a lot of them.
    It just stays out of the way and lets you do your thing. Everything else is auto­ma­tic, more or less. Is the cul­ture some­ti­mes anno­ying? Sure, but that’s something I can live with for the pro­duct.
    I have a beast of a Linux machine that I use at home to get work done and what have you, but it’s a great fee­ling every time I pick up my power­book and know that everything will go smooth as glass.

  7. John says:

    OK hes whim­si­cal at times but whats so bad about Dou­glas Coupland?

  8. What’s wrong with using a sys­tem that you don’t have to cons­tantly worry about spy­ware and viru­ses? :-) I didn’t enjoy trying to clean it all out of my Mother’s Win­dows com­pu­ter this wee­kend. After a few hours of effort I stop­ped and gave up to let my brother deal with it. It doesn’t have to be Mac, which I do enjoy it, there is also Linux for those so inc­li­ned.
    It’s like any bio­lo­gi­cal sys­tem Hugh if you only have one major spe­cies a ver­min or virus can easily sweep through the envir­no­ment. As exam­ple the Chest­nut blight in New England during the early 1900s. Ope­ra­ting sys­tem diver­sity pro­mo­tes a more sta­ble environment.

  9. AcouSvnt says:

    “8. For six months this year, I had an iMac at work and a 5-year-old second hand Dell at home. I pre­fe­red using the Dell.”
    Right there, there’s the whole story. If it was the other way around, you’d have more rea­son to feel the opposite.

  10. Rex Hammock says:

    Hugh. You’re doing what I call a “Dvo­rak”: Any­time John Dvo­rak seems lonely for links, he bashes Mac users (or blog­gers other than him­self) and waits for a tsu­nami of inbound links from the Macosphere. Then for 48 hours or so, he shoots to the top of “what peo­ple are tal­king about” meters like the Day­Pop Top 40.

  11. heavyboots says:

    It’s fine to pre­fer PC to Mac. It’s really what gets the job done for you. But if I had to recom­mend a new machine to someone new who didn’t have some heavy­weight supe­ru­ser to back them up, I’d recom­mend Mac every time. The rea­son? A clue­less user is *not* going to get infec­ted within 10 minu­tes of going on the Inter­net the first time on a Mac. On a Win­dows box, you just can’t take that for granted.

  12. Vcitor Aberdeen says:

    Des­pite many years of edu­ca­tion, ever­yone remains a indi­vi­dual, the way you inte­ract with com­pu­ters is just as indi­vi­dual. The pre­fe­ren­ces are mostly per­so­nal; as both ope­ra­ting sys­tems will get the task you need achie­ved. Howe­ver, what I think is very sad is the lack of choice, Win­dows or Mac and maybe Unix. With more choice we could dis­cuss the merits with out a pola­ri­zed and emo­tive dis­cus­sion.
    I use both sys­tems and have a pre­fe­rence, but that is my per­so­nal pro­blem! Enjoy your Dell.
    Vic :)

  13. Colleen says:

    I know these things:
    1.) Don­nie Mac is a sch­maht coo­kie.
    2.) Hugh is no slouch, either.
    3.) If someone else is buyin’, I’ll drink whatever’s being pou­red. On my dime, it’s Mac.

  14. Peter Cooper says:

    Con­si­de­ring your views on bran­ding, I’m amu­sed that you focus solely on the bran­ding here. I must admit, howe­ver, I’m not an Apple fan, but a Mac OS X fan.. nothing beats a usa­ble UNIX desk­top.. and if Linux pro­vi­ded that on x86, I’d use that ins­tead. :) The days we have a x86 UNIX that runs Pho­toshop, has Expos

  15. hadge says:

    The thing that makes me smile is that if tomo­rrow I dis­sed Win­dows — none of my Win­dows based nerdy friends would give a toss — the fact a post like this stirs such emo­tions sug­gests that hugh has a point! ;0) Oh, and loo­king at the ‘new’ U2 iPod I can’t help thin­king that even Apple are in dan­ger of scac­ri­fi­cing cool for comer­cial .… and in any case ever­yone knows that for sound qua­lity and a bet­ter bat­tery deal Crea­tive have it in the bag! And finally, on the Linux front — as someone who star­ted off on the Com­mo­dore 64 then Amiga 1200 — face it — it’s for nerds with a capi­tal N!

  16. Tim Aldrich says:

    I was at a launch of a research report last week. As an exam­ple of inc­rea­sing indi­vi­dua­lism an Apple Mac was shown. I use Macs for usa­bi­lity rea­sons, but Apple is less indi­vi­dual now than almost any other brand. If someone could create an MP3 pla­yer as easy to use as the iPod (ie with the sim­pli­city and smooth­ness of iTu­nes) I would hap­pily get something more individual.

  17. Sarah says:

    ha ha. I find the uproar of the Mac user com­ments rather amu­sing. I’ve only used a mac a few times at college (yep, i’m a crea­tive type too) and the lack of right mouse click really nar­ked me. Other than that, im not bothe­red about which (except when im at college i get “that look” when i say my computer’s a dell.. ha ha)

  18. khbrown says:

    I would argue that Macs are less indi­vi­dual than PCs simply because with a Mac you’re buying something put together by the one com­pany. They know the com­po­nents and hence it just works. With a PC the open archi­tec­ture means you can build a machine that does wha­te­ver you want it to, but at the cost of making it har­der to get the bits to con­nect pro­perly.
    I don’t mind one way or the other. I use Win­dows, Linux and Mac OS X. OS X being a Unix was a major selling point for me there. But then I am a nerd.

  19. m says:

    I had a job this sum­mer where I had to use mac’s due to it being an ‘arts orga­ni­sa­tion’. EEEEAFFFFAFSDDDAAAAAAAAAAGGGG!!
    effing things broke down all the time, the effing things could do things in the mor­ning but NOT IN THE AFTERNOONS. I was this close to being the mad woman who sho­ves com­pu­ter through second floor win­dow.
    I LOVE WINDOWS
    I LOVE BILL GATES
    and in any­case my IT dept aka dad refu­ses to ser­vice macs. With a piece of machi­nery I want it to work and work on a semi regu­lar basis. To the per­son whin­ging about viru­ses get nor­ton or mac­fee and update each day you log on. It works!
    All the mac lovers appear to me more the delu­ded mem­bers of a cult than actually being able to explain the supe­rio­rity of the machine.

  20. m says:

    I had a job this sum­mer where I had to use mac’s due to it being an ‘arts orga­ni­sa­tion’. EEEEAFFFFAFSDDDAAAAAAAAAAGGGG!!
    effing things broke down all the time, the effing things could do things in the mor­ning but NOT IN THE AFTERNOONS. I was this close to being the mad woman who sho­ves com­pu­ter through second floor win­dow.
    I LOVE WINDOWS
    I LOVE BILL GATES
    and in any­case my IT dept aka dad refu­ses to ser­vice macs. With a piece of machi­nery I want it to work and work on a semi regu­lar basis. To the per­son whin­ging about viru­ses get nor­ton or mac­fee and update each day you log on. It works!
    All the mac lovers appear to me more the delu­ded mem­bers of a cult than actually being able to explain the supe­rio­rity of the machine.

  21. khbrown says:

    I would argue that Macs are less indi­vi­dual than PCs simply because with a Mac you’re buying something put together by the one com­pany. They know the com­po­nents and hence it just works. With a PC the open archi­tec­ture means you can build a machine that does wha­te­ver you want it to, but at the cost of making it har­der to get the bits to con­nect pro­perly.
    I don’t mind one way or the other. I use Win­dows, Linux and Mac OS X. OS X being a Unix was a major selling point for me there. But then I am a nerd.

  22. James says:

    Wow to windows.…

  23. Com­pu­ters are tools for the task you want to a.c.c.o.m.p.l.i.s.h. (why can’t I post that word???). You say nothing about the Mac’s abi­lity to ful­fill the requi­re­ments you have — you just bab­ble about social issues and non-issues. What gives?
    So much whi­ning, not much substance…

  24. John says:

    Sur­pri­sed to hear this from you Hugh, espe­cially because Mac is the bes­test :)

  25. Apple Mani­festo — Here

  26. Ben W. says:

    Well, I’m a little sad that you’re focu­sing on the style and not the subs­tance. I guess you’ve dec­la­red your­self counter-counter-culture, huh?
    I’m an elec­tri­cal engi­neer, and I’m often impres­sed by their inge­nuity. I like that they come up with genui­nely new and bet­ter ways of desig­ning old-hat things, such as power bricks.
    As far as I’m con­cer­ned all the other mac and pc users can do their own thing, I’ll be using OS X when I can, and suf­fe­ring through win­dows when I can’t.
    I’d say, rebe­llion for the sake of rebe­llion is a mind­less as con­for­mity for the sake of con­for­mity. I hope you’ve got some subs­tan­tive rea­sons for not liking the mac, rather than just dis­taste for the cul­ture.
    P.S. Great blog. This is pro­bably our first disagreement.

  27. Stan Rogers says:

    If “dif­fe­rent” is WHAT you rather than HOW you think, then appen­ding the adverb ending “ly” would be wrong. (Then again, so would be lea­ving the comma and quo­ta­tion marks off of the thought direc­tive, but I can only be need­lessly pedan­tic about one thing at a time.)

  28. christoph says:

    Regar­ding #3, “There is a new, anno­ying trend in tai­lo­ring of sewing the tailor’s label on the outside” — when i first noti­ced this i just quietly assu­med that those labels are for in-store pre­sen­ta­tion and are sup­po­sed to be remo­ved before actually wea­ring the suit. I mean tailor’s labels on the outside of a suit? Nobody in his right mind would wear that, right? They can’t be inten­ded to be left on there…

  29. Stan Rogers says:

    AFAIK, the label near the cuff has always been there and, yes, there has always been the unders­tan­ding that it was to be remo­ved before actually wea­ring the jac­ket. Two sorts would not have been aware of this — those whose cus­tom has always been bes­poke tai­lo­ring, and those who have not worn a suit they hadn’t borro­wed for a wedding/funeral. I sus­pect the ones wea­ring the labels proudly belong to the lat­ter category.

  30. Hi,
    well, I don’t care if you don’t like Macs. I use both Mac and Win­dows, but for me it’s not worth wri­ting such an article about a OS I don’t like.
    If I “think dif­fe­rent”, I don’t think about com­pu­ters at all, btw.
    –Mo.

  31. jared says:

    wow.
    the article was a nice read and fai­led to moti­vate a res­ponse from me — but the other posts — wow.
    i think the best thing i noti­ced was spam­ming in the posts by a win­dows user. some­ti­mes called ‘m’ some­ti­mes called ‘khbrown’ always a win­dows user. take a look a few posts up from me. look for iden­ti­cal posts from those two users. wow. ‘they’ pos­ted a few non-identical posts too. i think this sort of reac­tion is mildly insane — as though the pos­ter really thinks that she will feel bet­ter in this world if just a few peo­ple accept her remarks. wow.
    and as she said, “Wow to Win­dows…”. truly. no other com­pany as faced such defeat and still been able to sell their pro­duct with unde­nia­ble suc­cess. defeat? yes, defeat.
    mic­ro­soft has been bea­ten on many fronts. they have been bes­ted by other ope­ra­ting sys­tem ven­dors — many com­pa­nies pro­duce bet­ter sys­tems. but they still sell. they have been bes­ted by the govern­ment — but they still prac­tice those acts deci­ded by the judge to be ille­gal. shall i con­ti­nue? no. you get the point. they have been bea­ten and still get up to fight on.
    mic­ro­soft is the highschool nerd who laughed in the face of their bully, spit­ting toi­let water back at them (and i dont mean per­fume). mic­ro­soft fights on des­pite losing every battle but one. mar­ke­ting, and the poli­tics suroun­ding it.
    i bought my first apple machine 4 weeks ago. i’m no zea­lot. i think that says enough. i use it — it doesn’t mat­ter. macOSX being a unix sys­tem actually makes me ner­vous. unix is desig­ned to get lots of stuff done quickly. this is called through­put. but latency is what really mat­ters on a desk­top machine. unix just wasn’t desig­ned for this. i wont argue as to whether it deli­vers the per­for­mance i want des­pite its design, but i was ner­vous buying it simply because it IS A UNIX.
    there are three views to every situa­tion:
    1. my view
    2. your view
    3. the truth
    1. my view is that mic­ro­soft really sucks the life out of com­pu­ters. there is nobody more res­pon­si­ble for my deci­sion to quite wor­king on PC’s pro­fes­sio­nally than Bill Gates. i said ‘goodbye’ to 6 years of being the PC guru who could fix anything (and charge anything) because i got SICK and TIRED of fixing microsoft’s blun­ders. those new to the industry love it. it means there are a few things to learn and pow! — you can earn a living. learn all about it though and you start to cringe whe­ne­ver a client you really like calls up and says “the screen is bright blue and there is white text at the top, what did i do”?
    2. your view: well, there are a lot of ‘you’s out there. so take the win­dows zea­lot first. you’re an idiot. now the mac zea­lot. you’re an idiot too. unix? idiots. non-zealots? ahh…ok. not so stu­pid. you come clo­ser to the truth with every emo­tion you release. non-zealots likely agree with most of what they’ve read in all of the posts so far. i cant argue with them.
    3. the truth. nothing mat­ters. even­tually we will all die, everything will break. the cos­mos will either tear away from itself or collapse onto a sin­gle point. by that time none of this mat­ters. oh — you thought i meant truth for today? ok, fine: the only rea­so­nably desig­ned ope­ra­ting sys­tem that i have had the plea­sure of using was BeOS. (and i dare you to find an OS i haven’t used for con­si­de­ra­ble time). so the truth is that BeOS is the best ope­ra­ting sys­tem. but you cant buy it any­more. mic­ro­soft beat them up for 10 years and even­tually they weren’t able to pull their own head out of the toi­let any­more. palm was there and pulled their head out for them — for a price. palm owns everything that once was BeOS. que sera sera. maybe haiku-os will be loved by all once it is finished (a won­der­fully coor­di­nate effort to remake BeOS almost exactly as it was).
    i supose i can shut up now.
    –jared
    ps. to all you mic­ro­soft zea­lots out there, just one more ppppppFFFFFFtttttt! before i go. (thats me spit­ting at you)

  32. jeff says:

    no viru­ses, not an ugly ope­ra­ting sys­tem, apple actually seems to give a shit about their current OS unlike the other com­pany who is sole focu­sed on the one coming out in 2006/07, and comes with lots of great use­ful soft­ware. And it never crashes.
    come on dude, you just sound bitter.

  33. Marc says:

    I just bought an iMac G5 for my house, and got rid of my win­dows Machine.
    I use Win­dows and Linux at work (pro­gram­mer)
    I find the Apple to be more fun to use, whe­reas Win­dows is busi­ness as usual.
    There are cer­tain things I still like more about Win­dows, but I think that is just years of use and habit.
    The Apple is sleek, it does video bet­ter than win­dows and I find the base pro­grams that come on the apple to be supe­rior to win­dows (i.e; iMo­vie of Win­dows Movie Maker, iPhoto over win­dows My Pic­tu­res, iTu­nes over anything else.)
    I’ve even got Mic­ro­soft Word for OS X.
    all in all, I think they both have their place and design.

  34. aleah says:

    THANK YOU!
    We have this rant on a weekly basis, and we are a crea­tive shop!
    The insa­nity of the brain-washed, toy lovin’ Mac cult must end. Thanks for the illu­mi­na­ting post.

  35. Aron says:

    Could you define “real job”? I’m pretty inte­res­ted in kno­wing which ones are or aren’t.

  36. mike dunn says:

    ahhhh, they are both com­pu­ta­tio­nal machi­nes that do what we tell them to the way we tell them to…
    i per­so­nally use both/either w/out pause…
    when they break and do strange things — i help them get bet­ter, which is both anno­ying and fun, but they both do it well (break & then reco­ver that is)…
    is being bi-computational so bad — not in my world ;)
    oh yeah — i tho­roughly enjoy your world too hugh, keep it coming :-p

  37. Tom S says:

    I agree with the pos­ter who chas­ti­sed you for focus­sing on the cul­tu­ral and not the subs­tan­tive. The clo­sest you came to pro­vi­ding a legi­ti­mate rea­son was your com­ment about using an iMac and a Dell at the same time, but even then you didn’t follo­wup with a sin­gle aspect in which the Dell was supe­rior … only that you “pre­fe­rred” it. Not exactly a con­vin­cing argu­ment.
    As for your final point … you should be bloody asha­med of your­self for that one Hugh. How many other non-mainstream kids got “pum­me­led” behind that bike shed? Maybe a few gay kids? A cou­ple of racial mino­ri­ties perhaps? Natu­ral order my ass.
    I’ve been mea­ning to cut back on the num­ber of blogs I read and I think I’ve just found the first one to cut. And inci­den­tally … I do not now, have never and pro­bably will never have a desire to be in the movie busi­ness.
    PS: I don’t use Macs exc­lu­si­vely, but I appre­ciate them for the tools that they are … just like Win­dows or Linux PCs they are good at some things, not so good at others. If you believe any dif­fe­rent you’ve just exchan­ged one fla­vor of Kool-Aid for another.

  38. Jennifer says:

    I second Three Dead Trolls in a Bag­gie: “Every OS Sucks.”
    * Win­dows is buggy as all hell.
    * Macs are a pain to use at times (sweet Jesus, you should see the ones I have to use where I volun­teer– pain­fully bug­ge­red, and they’re new), and don’t have as much offe­red for them.
    * Linux isn’t all that great for begin­ners unless you have a Linux guru around to lead you by the hand through cus­to­mi­za­tion. And pro­gram fin­ding is even more of a pain.
    They all have their PITA quirks. Hugh, you get my cheers for fes­sing up to not worship­ping the Mac like ever­yone else. I’m sorry, but I’ve used them off and on for years and I still haven’t fallen in love with the things. At least with Win­dows, while it’s a croc­kup, I can find the pro­grams I need.

  39. citizen k says:

    Your about to lose me dude.
    Stick to the comedy.

  40. Adam Taylor says:

    How to revive a flag­ging blog: Post that you dis­like the Mac.
    This place used to be full fo great con­tent. Nowa­days I have to ask you: “Where’s the beef?”. Gaping­void seems to be little more then the pre­quel for the author’s real goal — to be yet another busi­ness guru publishing a book a year.
    Sorry Hugh, but for me it looks like you’ve sold out.

  41. hugh macleod says:

    “This place used to be full of great con­tent.”
    Sorry, Adam, it’s just shit con­tent from now on.
    Profit!!!

  42. M. Able says:

    Owned both; work with both. Mac pro­blems almost non-exsistant. Win­dows, pro­blems every day. Worms, virii, junk e-mail, pop-ups, spam, you name it. Sounds like wor­king with peo­ple smar­ter than you made you self-destructive and resent­ful of your supe­riors. Too bad for you.

  43. chris says:

    This thread deeply amu­ses me, for some rea­son or other. You’re con­duc­ting some sort of expe­ri­ment, aren’t you?
    Some vague and sub­jec­tive com­ments on your blog illi­cit 40+ com­ments impl­ying (for wha­te­ver rea­son) “you’re wrong” on behalf of Apple. And that’s without even trying.
    If you’re right about the future of adver­ti­sing (such as it is) being con­ver­sa­tion, I fully expect Apple’s PC mar­ket share to explode over the next few years.
    I’m not sure you’re wrong, either. Although I am somewhat doubt­ful over its gene­ral repli­cacy (if that’s a word).

  44. Marlon says:

    I like you car­toons but I always won­de­red why they weren’t funny. Owning a Dell goes a long way toward explai­ning why you still doodle on cock­tail nap­kins for a living.
    Bit­ter much?

  45. Christian says:

    Mac sucks! Great entry. Woe to those who suck at the Jobs great, cor­po­rate teat.

  46. joe says:

    I use Win­tel as work…because I have to. I use Macin­tosh at home and in my home business…because I want to. There’s the rub – Win­tel is about need, and Macin­tosh is about desire. As Alan Coo­per explains the dif­fe­rence, “I need time off…but I want to go to the Baha­mas.”
    I’d rather meet my desi­res over my needs at any time. Too, as a UX/tech wri­ter, anything I need to do I can do with my Mac, be it Word, Excel, Power­point, Pho­toshop, Can­vas, or Inter­net. Too bad short-sighted biz-types just can’t see that.

  47. DesignGurl says:

    First Mac I wor­ked on was a Lisa; the whole con­cept appea­led to me, a total right-brainer. I now go back and forth from a PC to a Mac throughout my day. I pre­fer the Mac hands down (partly because my Mac, run­ning OSX, doesn’t crash a tenth as often as the windows-based PC at work). For some strange rea­son, I always feel like DOS (a pox upon huma­nity) is hap­pe­ning in the back­ground when I use a PC.Maybe it’s just all in my head — I know those stu­pid c-prompt com­mands are still ratt­ling around in my brain.…
    Oh yeah, and as geeks go, Ste­ven Jobs is way coo­ler than Bill Gates (like I really need to point that out).

  48. Alex Lam says:

    Wow, Rus­sell Beattie’s theory about blog­ging about Apple to get traf­fic is pro­ven yet again!

  49. hugh macleod says:

    “Wow, Rus­sell Beattie’s theory about blog­ging about Apple to get traf­fic is pro­ven yet again!”
    Yeah. Spooky how effec­tive it is. ;-)

  50. Point­less Bit­ter­ness Re: Apple

    Gaping­Void lists his rea­sons for hating Apple. My favo­rite: After you reach a cer­tain age you start resen­ting being told…