November 29, 2004

why i prefer windows to macintosh

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Why I pre­fer Win­dows to Macin­tosh:
I know, I know, I’m a “crea­tive”. I’m sup­po­sed to pre­fer Macin­tosh. Howe­ver:
1. I spent 15 years in adver­ti­sing, surroun­ded by Macin­toshes and Macin­tosh lovers. After a while they both got anno­ying.
2. After you reach a cer­tain age you start resen­ting being told to “think dif­fe­rent” by rich, khaki-wearing Cali­for­nians. Espe­cially when you already know how to think dif­fe­rently, thank you very much.
3. There is a new, anno­ying trend in tai­lo­ring of sewing the tailor’s label on the outside. The wea­rer thinks he is being cool and hip, when in fact the mes­sage he is sen­ding out is “I know nothing of suits, tai­lo­ring or anything of subs­tance, really. I’m a clue­less nonen­tity who’s des­pe­rate to be taken seriously by his equally unre­mar­ka­ble hips­ter peers.”
Metapho­ri­cally, Apple wears its label on the outside. And it appeals to peo­ple who do like­wise.
4. Steve Jobs really wants to be in the movie busi­ness. So do all his cus­to­mers.
5. The fact that if I write anything even remo­tely nega­tive about Macin­tosh means I’ll have these saddo no-life Mac users start sen­ding me hate mail.
6. If Apple had a human voice, it would sound like Dou­glas Cou­pland.
7. A big part of Apple’s income comes from rein­for­cing the idea to impres­sio­na­ble, young peo­ple that it is enti­rely pos­si­ble to make a great living without ever having to get a real job.
8. For six months this year, I had an iMac at work and a 5-year-old second hand Dell at home. I pre­fe­red using the Dell.
9. If Win­dows disap­pea­red tomo­rrow, some­body else would come along and fill their shoes without a lot of fuss. If Macin­tosh disap­pea­red tomo­rrow, we’d have all these mass-gathering cand­le­light vigils, with every­body sin­ging “Ima­gine”.
10. When I was in high school, peo­ple who were overly into hips­ter brands were rou­ti­nely taken behind the bike sheds and sava­gely pum­me­led. That is the natu­ral order of things.

55 Responses to “why i prefer windows to macintosh”

  1. Fla­me­bait 101: Win­dows vs. Macin­tosh is good for the com­ment count!

    gaping­void: why i pre­fer win­dows to macin­tosh There’s lots of fun stuff in this post. As someone who’s suf­fe­red through a lab full of Dell PCs, I’m ama­zed that it’s pos­si­ble to have one not aggra­vate a per­son after 5…

  2. Jon Abad says:

    Hugh,
    I just wan­ted to let you know that I agree with your Apple metaphor. I like how “why I like win­dows” got tur­ned into “I hate apple” by all these folks.
    Wow.
    I’m 24 and cer­tainly haven’t spent as much time with mac heads as you have but some even manage to rub me the wrong way. What’s wrong with “to each their own”? Why do they feel com­pe­lled to tell me I’m wrong with the choice I’ve made?
    Oh well. Keep up the good work, as an IT guy, i like get­ting these peeks into the head of a mar­ke­ting guy who’s not satis­fied with mar­ke­ting as it is.

  3. mi says:

    A lot of peo­ple say Macs never crash.
    My Mac crashed two days ago.
    I’ve just finished reins­ta­lling everything I need to do my work.
    Except for my work, which has been des­tro­yed.
    iPods also crash. Mine has crashed 4 times in the last year. I have lost a lot of music and a lot of money sen­ding it back to be repai­red.
    I am bit­ter. Very bitter.

  4. Pope says:

    *Yawn*
    Wow, nothing to see here. Another tro­lling for hits “I Hate Mac” diary entry. Enjoy your tem­po­rary fame, Hugh, I’ll go back to using my computers.

  5. Leftsider says:

    when X doesn’t mark the spot

    gaping­void: why i pre­fer win­dows to macin­tosh How’d I miss this one? I’ve always fea­red that my…