Comments on: the lovemarks-cluetrain deathmatch

By: alan herrell - the head lemur

alan herrell - the head lemur — Tue, 30 Nov 2004 08:38:26 +0000

I got Lovemarks AND Clown Suits! http://theheadlemur.typepad.com/ravinglunacy/2004/11/the_clown_suit_.html heh....

By: /pd

/pd — Tue, 30 Nov 2004 08:33:56 +0000

I culled and blogged LovemarksV2.0 .. http://peterdawson.typepad.com/blog/2004/11/lovemarksv20.html I am hoping that someone does a writeup on this !!

By: Leonid

Leonid — Fri, 26 Nov 2004 05:21:56 +0000

Hugh: “If people just consumed what was given to them, nobody in marketing would have to work again.“
Marketing folks should still work hard to serve this type of market (#1 above).
I exaggerated it of course — there are no black and white markets but all shades and hues. What I’m trying to say is that there is a whole spectrum of people with different cultural, social and economical backgrounds. Many of them (and I believe majority) are still eating what media is feeding them (commercials and politics). Not because they don’t have an access to the web but because they aren’t used to think independently.
Even less are getting Gonzo. This word associated rather with porno than “Fear and Loathing”.
Anyway, I figured out for myself that instead of trying to explain the Cluetrain ideas to others I’d rather develop a system where these ideas work like a charm and business have to adjust to the new marketing realities.

By: hugh macleod

hugh macleod — Fri, 26 Nov 2004 04:16:16 +0000

“First type of market is eating everything what

By: Johnnie Moore

Johnnie Moore — Fri, 26 Nov 2004 03:48:25 +0000

Hmm, I’m getting a shadow conversation alert on my PC. It’s fine to speculate about what other people will do but it can also lead us into feeling fatalistic… who knows what people out there will respond do, but if we keep repeating predictions that they will only buy rubbish, we discourage ourselves and others from trying to do better

By: Leonid

Leonid — Thu, 25 Nov 2004 23:49:24 +0000

hope my name will be prased for something elese

By: hugh macleod

hugh macleod — Thu, 25 Nov 2004 23:10:59 +0000

And you may not be wrong, Leonid.
In which case, Junior Art Directors aspiring for high-paying advertising Creative Director jobs in advertising will one day be praising your name.

By: Leonid

Leonid — Thu, 25 Nov 2004 23:00:31 +0000

Let