October 22, 2004

the kryptonite factor goes techie

4 Comments

zzzbambam17.jpg
Ha! The Kryp­to­nite Fac­tor goes techie. From Small­works.

DAY ONE:
VIVATO: Our Wi-Fi bases­ta­tions are the best.
THE MARKET: Yes, your pha­sed array tech­ni­que is very strong.
DAY TWO:
VIVATO: Our Wi-Fi bases­ta­tions are the best.
THE MARKET: Yes, your Wi-Fi bases­ta­tions are still the best.
DAY THREE:
VIVATO: Chan­ging the phy­sics of W-Fi!
THE MARKET: Ummm… yeah I’m sure you are, but what’s all this about inter­fe­rence levels, and I’ve heard that 802.11’s CSMA/CA means that your Wi-Fi bases­ta­tion has to “share the air” with every AP or client card in the field of view, redu­cing usa­ble capa­city to a small frac­tion of an ordi­nary AP.

Bran­ding is dead (see above car­toon). Toting your new iPod proudly through “the streeets where the action is” like a metro­se­xual wan­nabe film direc­tor is just Extinc­tion Management.

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4 Responses to “the kryptonite factor goes techie”

  1. Alan Gutierrez says:
    October 22, 2004 at 4:14 PM

    Hugh, before it’s too late, change the name of The Kryp­to­nite Fac­tor so a name you can own, because this thing is going to get big. Watch peo­ple evoke the Kryp­to­nite fac­tor for every case of cus­to­mer ser­vice through denial.
    This is going to be big. I’ll bet someone does Dan Rather soon.

  2. hugh macleod says:
    October 22, 2004 at 4:28 PM

    Thanks for the vote of con­fi­dence, Alan, but it’s hardly ori­gi­nal:
    There was a game show on Bri­tish TV when I was a kid called “The Kryp­ton Fac­tor”.
    I doubt Bri­tish Law would ever allow me to pro­fit hand­so­mely from my own infringed-trademark hissy fit.
    Besi­des, even if some­body takes the idea and uses it as their own, then it’s death-by-a-thousand-bloggers for them.

  3. hugh macleod says:
    October 22, 2004 at 10:34 PM

    Alain, without lin­king to every­body who’s lin­king to the story (and there are lots) I can safely say it has already been adap­ted and named by the blo­gosphere as “The Kryp­to­nite Fac­tor”.
    Gotta move fast in these new times…

  4. Alan Gutierrez says:
    October 23, 2004 at 8:56 PM

    You’re right. I’m thin­king about con­tro­lling the con­ver­sa­tion aren’t I? Wrong. Futile. (I guess I don’t quite get it yet. Soon.)