http://gapingvoid.com/2004/10/20/start-lots-of-conversations/ "cartoons drawn on the back of business cards" Fri, 10 Feb 2012 23:17:47 +0000 hourly 1 http://wordpress.org/?v= http://gapingvoid.com/2004/10/20/start-lots-of-conversations/#comment-2304 Ben Wharton Thu, 21 Oct 2004 10:05:06 +0000 http://gapingvoid.com/?p=978#comment-2304 Ego certainly defines much of the approach, but let Ego certainly defines much of the approach, but let

]]> http://gapingvoid.com/2004/10/20/start-lots-of-conversations/#comment-2303 hugh macleod Thu, 21 Oct 2004 02:38:59 +0000 http://gapingvoid.com/?p=978#comment-2303 5. And Ego. ;-) 5. And Ego.

]]> http://gapingvoid.com/2004/10/20/start-lots-of-conversations/#comment-2302 folby Thu, 21 Oct 2004 02:13:52 +0000 http://gapingvoid.com/?p=978#comment-2302 "Somebody tell me, what's so hard about that? How come people don't get it? Seriously, I want to know." I think you already know; 1) Ego. 2) The mentality that "I know what they want more than they do." The idea that the executive knows the market better than the market knows itself. Sometimes, this is correct, but I've found most times, it's asinine. 3) People with fancy degrees and/or job titles don't want the answer to be as simple as "let the market decide." It threatens their very existance, no? 4) Ego. “Somebody tell me, what’s so hard about that? How come people don’t get it? Seriously, I want to know.“
I think you already know;
1) Ego.
2) The mentality that “I know what they want more than they do.” The idea that the executive knows the market better than the market knows itself. Sometimes, this is correct, but I’ve found most times, it’s asinine.
3) People with fancy degrees and/or job titles don’t want the answer to be as simple as “let the market decide.” It threatens their very existance, no?
4) Ego.

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