September 22, 2004

fun new biz model

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The cor­po­rate busi­ness model of the (very near) future is chil­dishly sim­ple to unders­tand. Nike, Dell and Coca Cola already use it, and most big com­pa­nies are gea­ring up to imple­ment it ASAP.
THE FUN NEW BIZ MODEL:
The com­pany is divi­ded into two parts, Part A and Part B.
Part A is much, much sma­ller than part B. Part B is huge.
Part A is called “Crea­tive”.
Part B is called “Outsour­ced.”
So, are you crea­tive or are you outsourced?

12 Responses to “fun new biz model”

  1. john t unger says:

    Oh, Hugh, you slay me. I’ve mis­sed the funny posts lately.
    ‘Natch, since humor and truth are basi­cally one side of the same coin, I’m agreeing with you here…but I just wan­ted to say “heh.”

  2. Tom says:

    Amen to this post, Hugh!

  3. victor katoma says:

    bLOGS ARE SO GOOD

  4. Hamish says:

    Yes, Blogs ARE good, aren’t they. (Wow, won­der which time­zone that came from, it’s the wrong time to be that drunk in Europe.)
    There are maybe three cate­go­ries in that case. the one that you are mis­sing is “mani­pu­la­tive”.
    I’m so sorry, that should be “stra­te­gic”. Heh.
    Does it occur to anone else that it might be a teensy pro­blem for Wes­tern Civi­li­sa­tion that we are ski­lling up ever­yone to the do the next gene­ra­tions jobs in coun­tries other than our own. When was the last time you saw an honest to God gra­duate trai­nee pro­gramme that loo­ked like it was going to make the next gene­ra­tion.
    Scene in 2014. “Major Cor­po­ra­tion seeks anyone under 45 to per­form accoun­ting, to be based in Europe, hardship pos­ting allo­wance for Indian and Chi­nese ex-patriates avai­la­ble.”
    I’m glad that these coun­tries are doing well, but fuck are we mis­sing the big pic­ture in the US and Europe. Still, keep those good quarter’s num­bers comin’ you CFOs.
    Edu­ca­tion sucks, ever­yone does use­less sub­jects to get good gra­des, and then no-one needs another media stu­dies gra­duate, except for the govern­ments sta­tis­tics. Meanwhile, all the engi­nee­ring cour­ses are half full and we won­der where the hard crea­ti­vity is going to come from.
    I dif­fe­ren­tiate bet­ween hard crea­ti­vity, like engi­nee­ring design and soft­ware, bio-tech, etc., and soft crea­ti­vity like wri­ting, art, design, etc. Soft crea­tive is hard, but gene­rally doesn’t require a huge body of exter­nal know­ledge, ONLY prac­tice and talent. =-) Hard crea­ti­vity is also nee­ded, and we are loo­sing it.

  5. J.P. says:

    This is the scary truth for most peo­ple. The pro­blem is that I am not sure “crea­tive” is something that you can really com­part­men­ta­lize. The pro­blem is that most peo­ple are crea­tive just SOME of the time. By outsour­cing cor­po­ra­tions remove the incen­tive for even the low level peo­ple to be crea­tive in their job– If you are a temp you are only wor­king hard enough not to get fired, since after all you will get no cre­dit for any crea­tive thoughts or impro­ve­ments you come up with.

  6. Unless the govern­ment steps in and starts ensu­ring that peo­ple in this country can’t get rich by outsour­cing their entire work­force (oh, but that would be socia­lism), I see a likely alter­na­tive in the future: outsour­cing our­sel­ves. As in, if Ame­ri­cans can’t make a living in Ame­rica any­more, I can sure as hell see a num­ber of us lea­ving to make a living in other coun­tries — still wor­king for Ame­ri­can com­pa­nies, of course, but now able to earn com­pe­ti­tive wages in lower-cost of living nations with the other exploi­ted… er, lucky stiffs in India, Pakis­tan and elsewhere.
    There’s a cap on how many crea­tive Ame­ri­cans can fit into the current Ame­ri­can busi­ness model. After that, we’re all either pro­le­ta­riats or we’re homeless.

  7. Ken says:

    I have never seen a truer com­pany hie­rarchy. It is really sad that it is so abso­lu­tely true.

  8. Herv says:

    Beware ! They are now going to outsource the creation…

  9. Herv says:

    Beware ! They are now going to outsource the creation…

  10. Herv says:

    Beware ! They are now going to outsource the creation…

  11. Jane says:

    Nah. It’s part A = ‘Suits’ and part B = ‘Outsour­ced’. How many non free­lance crea­ti­ves do you know?! Or is it dif­fe­rent in Newcastle?

  12. “and then no-one needs another media stu­dies gra­duate,”
    funny how they have higher employ­ment rates than gra­dua­tes of more tra­di­tio­nal subjects…