if you accept the pain, it cannot hurt you

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More thoughts on “How To Be Creative”:

12. If you accept the pain, it cannot hurt you.


The pain of making the necessary sacrifices always hurts more than you think it’s going to. I know. It sucks. That being said, doing something seriously creative is one of the most amazing experiences one can have, in this or any other lifetime. If you can pull it off, it’s worth it. Even if you don’t end up pulling it off, you’ll learn many incredible, magical, valuable things. It’s NOT doing it when you know you full well you HAD the opportunity- that hurts FAR more than any failure.

Frankly, I think you’re better off doing something on the assumption that you will NOT be rewarded for it, that it will NOT receive the recognition it deserves, that it will NOT be worth the time and effort invested in it.
The obvious advantage to this angle is, of course, if anything good comes of it, then it’s an added bonus.
The second, more subtle and profound advantage is: that by scuppering all hope of worldly and social betterment from the creative act, you are finally left with only one question to answer:
Do you make this damn thing exist or not?
And once you can answer that truthfully to yourself, the rest is easy.

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His work acknowledges the absurdity of workaday life, while also encouraging employees to respond with passion, creativity, and non-conformity...   MacLeod’s work is undeniably an improvement over the office schlock of yore. At its best, it’s more honest, and more cognizant of the entrepreneurial psyche, while still retaining some idealism.

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  • Seth Godin
  • The New Republic
  • Len Schlesinger
  • Tony Hsieh
  • Brian Clark
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