August 1, 2004

put the hours in

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More thoughts on “How To Be Creative”:

3. Put the hours in.

Doing anything worthwhile takes fore­ver. 90% of what sepa­ra­tes suc­cess­ful peo­ple and fai­led peo­ple is time, effort, and stamina.

I get asked a lot, “Your busi­ness card for­mat is very sim­ple. Aren’t you worried about some­body rip­ping it off?”
Stan­dard Ans­wer: Only if they can draw more of them than me, bet­ter than me.
What gives the work its edge is the sim­ple fact that I’ve spent years dra­wing them. I’ve drawn thou­sands. Tens of thou­sands of man hours.
So if some­body wants to rip my idea off, go ahead. If some­body wants to over­take me in the busi­ness card doodle wars, go ahead. You’ve got many long years in front of you. And unlike me, you won’t be doing it for the joy of it. You’ll be doing it for some self-loathing, ill-informed, lame-ass mer­ce­nary rea­son. So the years will be even lon­ger and far, far more pain­ful. Lucky you.
If some­body in your industry is more suc­cess­ful than you, it’s pro­bably because he works har­der at it than you do. Sure, maybe he’s more inhe­rently talen­ted, more adept at net­wor­king etc, but I don’t con­si­der that an excuse. Over time, that advan­tage counts for less and less. Which is why the world is full of highly talen­ted, network-savvy, fai­led medioc­ri­ties.
So yeah, suc­cess means you’ve got a long road ahead of you, regard­less. How do you best manage it?
Well, as I’ve writ­ten elsewhere, don’t quit your day job. I didn’t. I work every day at the office, same as any other regu­lar sch­moe. I have a long com­mute on the train, ergo that’s when I do most of my dra­wing. When I was youn­ger I drew mostly while sit­ting at a bar, but that got old.
The point is; an hour or two on the train is very mana­ga­ble for me. The fact I have a job means I don’t feel pres­su­red to do something market-friendly. Ins­tead, I get to do wha­te­ver the hell I want. I get to do it for my own satis­fac­tion. And I think that makes the work more power­ful in the long run. It also makes it easier to carry on with it in a calm fashion, day-in-day out, and not go crazy in insane crea­tive bursts brought on by money worries.
The day job, which I really like, gives me something pro­duc­tive and inte­res­ting to do among fellow adults. It gets me out of the house in the day time. If I were a pro­fes­sio­nal car­too­nist I’d just be chai­ned to a dra­wing table at home all day, scrib­bling out a living in silence, inte­rrup­ted only by fre­qent trips to the cof­fee shop. No, thank you.
Simply put, my method allows me to pace myself over the long haul, which is impor­tant.
Sta­mina is utterly impor­tant. And sta­mina is only pos­si­ble if it’s mana­ged well. Peo­ple think all they need to do is endure one crazy, intense, job-free crea­tive burst and their dreams will come true. They are wrong, they are stu­pidly wrong.
Being good at anything is like figure ska­ting– the defi­ni­tion of being good at it is being able to make it look easy. But it never is easy. Ever. That’s what the stu­pidly wrong peo­ple cove­niently for­get.
If I was just star­ting out wri­ting, say, a novel or a screen­play, or maybe star­ting up a new soft­ware com­pany, I wouldn’t try to quit my job in order to make this big, dra­ma­tic heroic-quest thing about it.
I would do something far sim­pler: I would find that extra hour or two in the day that belongs to nobody else but me, and I would make it pro­duc­tive. Put the hours in, do it for long enough and magi­cal, life-transforming things hap­pen even­tually. Sure, that means less time watching TV, inter­net sur­fing, going out or wha­te­ver.
But who cares?

26 Responses to “put the hours in”

  1. Dale says:

    Thank you for saying exactly what I nee­ded to hear. It really is all about stamina=success.

  2. Amy says:

    Thank you for this. :) I need to spend less time going out etc, but I’ve found that in going out I’ve dis­co­ve­red some thigns, like knit­ting, that I’m get­ting good at with prac­tice. Now I’m log­ging off to go do some of that

  3. judy says:

    This is one of the most sen­si­ble bits of advice I’ve ever heard, and it works. I went back to college at age 45, with no high school back­ground, and it was terri­ble at first. I fai­led 5 cour­ses. But I just put in lots and lots of time, and slowly I caught up. No genius about it, just the time. And it wor­ked! (just got my BA now, at 50).

  4. judy says:

    This is one of the most sen­si­ble bits of advice I’ve ever heard, and it works. I went back to college in my 40’s, with no high school back­ground, and it was terri­ble at first. I fai­led 5 cour­ses. But I just put in lots and lots of time, and slowly I caught up. No genius about it, just the time. And it wor­ked! (just got my BA now).

  5. Jennifer says:

    Again, another bri­lliant bit…
    I’m still trying to figure out the “how to set down and do the same thing at the same time every night” thing though, espe­cially since I don’t have any con­sis­tency to my sche­dule beyond the 5 days a week of work. Guh.

  6. dongelfrei says:

    “If some­body in your industry is more suc­cess­ful than you, it’s pro­bably because he works har­der at it than you do.”
    This is crap. You need to know the right peo­ple. That’s all. Even if you suck. That’s all.

  7. And even if someone else tried the busi­ness card for­mat, they’d be doing dif­fe­rent dra­wings, and pro­bably in a dif­fe­rent style. They might be a direct com­pe­ti­tor, they might move off into a dif­fe­rent mar­ket, they might make the niche bigger.

  8. phil says:

    don­gel­frei: It’s not crap. An old friend of mine who star­ted a busi­ness that made a pro­fit after 5 years says the major dif­fe­rence bet­ween his com­pany and his com­pe­ti­tors is that his com­pe­ti­tors are not willing to work as hard. “Kno­wing the right peo­ple” means nothing if your pro­duct is shoddy, you don’t ful­fill your con­tracts, don’t meet dead­li­nes etc. When you have thou­sands of cus­to­mers, then who are the “right peo­ple” that allow you to ignore your cus­to­mers needs, wants, desi­res and expectations?

  9. lorrie says:

    thank you.

  10. Barbara says:

    Wow. I’m really enjo­ying your com­ments on being crea­tive. I’ve found a few of these true in my own work, and hadn’t hit on the others yet. Thanks so much.

  11. “Kno­wing the right peo­ple” gets your foot in the door. Having talent or dedi­ca­tion gets you inside the room.

  12. Audrey says:

    Hmmm — Sta­mina and pacing your­self. Put­ting the time in day after day, but not too much in one day.
    Well, I think you’ve got it. (Of course you already know that)
    One of the things stop­ping me from get­ting to work on my belo­ved crea­tive pro­ject was thin­king I should put in big chunks of time at it. The kind of effort you do when a dead­line looms. Well, under non-deadline cir­cums­tan­ces I didn’t even want to get star­ted because I was afraid that I might exhaust myself.
    I FINALY figu­red out that I should limit it to 3 hours per day abso­lute tops!! And only one hour at a time too. All of a sud­den I was moti­va­ted to get to work — no pro­blem. I know that with one hour at a time, I won’t exhaust myself.
    So, I guess this is the pacing part.

  13. Sharon says:

    It’s defi­ni­tely the time you put in that counts. Most small busi­nes­ses close up in the first few years not because of cash flow pro­blems or lack of busi­ness know­ledge or the bot­tom falling out of their mar­ket etc. They close because the owner is not willing to put in the hours requi­red to run a suc­cess­ful business.

  14. Wendy says:

    I went back to college in a very com­pe­ti­tive pro­gram. I knew I could out­last much of the com­pi­ti­tion by doing two things, being patient and doing the work. As an older stu­dent, I knew the kind of peo­ple you want on your pro­ject are the ones who work hard and are relia­ble. The more you work, the bet­ter jobs come your way. As the years went by, I saw friendships crash and burn as kids scre­wed around with their com­mit­ments. I basi­cally wai­ted out the impa­tient brats.
    Oh, the tie-in to crea­ti­vity, this was film school.

  15. jag says:

    For some, crea­ti­vity can­not be part-timed or done off hours. They may find wor­king a waste of time. Dont quit the day job only holds true if the cost of sup­por­ting unem­ploy­ment is too high. If you can get someone to sup­port you (parents, spouse, friends?) then leave the day job and see how it goes. Day job must be borne out of neces­sity and care must be taken that it doesnt become a fun­der for one’s con­su­me­rist aims.

  16. Colleen says:

    Man oh man…I think you’ve got to add “have a sense of humor about the pro­cee­dings” to your main how-to list. It’s so clear that you do, and it’s so refreshing. I’m star­ting to think sense of humor is tied to ease or sense of pro­por­tion, so perhaps it’s an adjunct of (to?) “don’t quit your day job”. But you rock, sir, on many levels.

  17. jtunger says:

    don­gel­frei wrote: “You need to know the right peo­ple. That’s all.”
    I used to think that, and in fact, there’s some truth to it. Kno­wing the right peo­ple helps. But the ques­tion you have to ask your­self next is: “who are the right peo­ple?” Once you know who the right peo­ple are, intro­duce your­self. If you have put the hours in, chan­ces are pretty good they will talk to you. If you spent the last few years not bothe­ring to move for­ward because you didn’t know the right peo­ple, well… what will you have to talk about when you meet them?
    More clearly, “the right peo­ple” can­not help you make things. They help you pro­mote them, or sell them, or exhi­bit them. But making them is ini­tially up to you.

  18. Hisham says:

    The advice is sen­si­ble. But please don’t mix hard work with crea­ti­vity. Wor­king hard is something, and being crea­tive is something else. Totally dif­fe­rent. Crea­ti­vity is something that not every­body can expe­rience. Only the few lucky ones. It is not your choice to be crea­tive. Yet, hard work is your choice. You can sit back and watch stu­pid sit­coms and eat fatty food for hours, or grab a book and read for an hour or two something extra about your work, life, or anything bene­fi­cial for that mat­ter. It’s your choice.

  19. Right on tar­get man! A really sim­ple & ele­gant solution.

  20. Jon says:

    This is fab! Well done, con­grats etc etc etc. Now where’s my pen­cil?
    Jon
    http://www.julieburchill.org.uk
    http://www.jonsimmons.com

  21. Katherine says:

    » Crea­ti­vity is something that not every­body can expe­rience. Only the few lucky ones. It is not your choice to be crea­tive.<
    Bullshit.
    Crea­ti­vity is as neces­sary for human sur­vi­val as breathing.
    Not ever­yone can (or wants to) Make Art, but I’ve never known an unc­rea­tive per­son in my life.

  22. john g says:

    Regar­ding “kno­wing the right peo­ple”: I’ve been told that in Holly­wood, chil­dren of the film industry elite can get acting audi­tions when the ave­rage unk­nown actor is igno­red. But they have to prove them­sel­ves at the audi­tion, just like every other actor. Con­tacts and con­nec­tions can get your foot in the door, but you have to be able to walk once you’re inside the room.
    Regar­ding “put­ting the time in”: I com­ple­ted a CD of ori­gi­nal music in about 1 & 1/2 years of spare time; mostly 1 – 2 hours each eve­ning and about 10 hours each wee­kend. I kept my day job. I wish I had the major label mar­ke­ting bud­get to push my music to radio sta­tions and maga­zine revie­wers, but at the very least I am expe­rien­cing true crea­ti­vi­tity on my terms.

  23. scottcooper says:

    »But please don’t mix hard work with crea­ti­vity. Wor­king hard is something, and being crea­tive is something else. Totally dif­fe­rent.«
    I disa­gree com­ple­tely. You can’t gua­ran­tee crea­ti­vity with hard work, but you’ll never find crea­ti­vity without it, par­ti­cu­larly after your first few good ideas are over and done with. The mys­ti­cal theory that crea­tive ideas come from nowhere under­mi­nes the genuine effort that goes into so many great crea­tive works.
    Perhaps it’s a pro­blem of defi­ning terms: “hard work” doesn’t have to mean sweat, labor, or even a large amount of time, even if those things are usually part of it. I think it means figu­ring out what needs to be done next and doing it.

  24. Chaplain Carolynn Patterson says:

    Lon­gi­vity =‘s Sta­mina
    Like Eternity/Eternal =‘s Qua­lity of Life
    or like Ever­las­ting =‘s Quan­tity of Life
    and like the song 100 years by Five Figh­ting may mean the moment of life may mean 100 years of life.

  25. brown says:

    thanks for the ins­pi­ra­tion. can sta­mina be gai­ned or learned?

  26. santosh says:

    how do u get my ideas?